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Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition (Collins Business Essentials)
 
 
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Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition (Collins Business Essentials) (Paperback)

by Harvey MacKay (Author), Kenneth H. Blanchard (Foreword) "The fifteen minutes of fame that the late Andy Warhol promised each of us came to me in the spring of 1984..." (more)
Key Phrases: New York, United States, Gary Player (more...)
4.6 out of 5 stars  (44 customer reviews)

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Swim with the Sharks Without Being Eaten Alive: Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition (Collins Business Essentials) Beware the Naked Man Who Offers You His Shirt: Do What You Love, Love What You Do, and Deliver More Than You Promise
Beware the Naked Man Who Offers You His Shirt: Do What You Love, Love What You Do, and Deliver More Than You Promise by Harvey MacKay
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Editorial Reviews
From Library Journal
First-time author Mackay has produced a "how-to" book that is different. Offering a series of lessons with titles like, "If You Don't Have a Destination, You'll Never Get There," or "Make Decisions with Your Heart and What You'll End Up with Is Heart Disease," he tells parables that make the point more by example than by just giving advice. How Mackay got Morrow to print 100,000 copies of his book and give himan unknown writera six-figure advance and a $150,000 promotion budget is as interesting as how he outflanked Calvin Griffith to keep the Twins in Minnesota. Highly recommended for most public and academic libraries. Michael D. Kathman, St. John's Univ. Lib., Collegeville, Minn.
Copyright 1988 Reed Business Information, Inc. --This text refers to the Hardcover edition.

From AudioFile
Bestselling author and envelope magnate Mackay exhorts listeners to work harder and smarter, weaving personal anecdotes into a creed of success through persistence, instinct, and planning. Hard-boiled business advice like this benefits managers, salespeople, and entrepreneurs of every stripe, especially those susceptible to hale-fellow-well-met sentiments and Knute Rockne drive. Not without humor, not without a dash of humility, Mackay offers nuggets of advice that may help listeners excel. Oh, and the "sharks"--they are apparently other businesspeople who cut their teeth on Napoleon Hill and Dale Carnegie. This piece would benefit from a casual interview with the author after the reading. D.J.B. © AudioFile 2003, Portland, Maine-- Copyright © AudioFile, Portland, Maine --This text refers to the Audio CD edition.

See all Editorial Reviews

Product Details
  • Paperback: 288 pages
  • Publisher: Collins (January 18, 2005)
  • Language: English
  • ISBN-10: 006074281X
  • ISBN-13: 978-0060742812
  • Product Dimensions: 7.9 x 5.3 x 0.8 inches
  • Shipping Weight: 8 ounces (View shipping rates and policies)
  • Average Customer Review: