Measuring the User Experience: Collecting, Analyzing, and Presenting Usability Metrics (Interactive Technologies) (Paperback)

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Key Phrases: usability benchmarking, interface quality, frustration index, Six Sigma, Case Studies, Self-Reported Metrics (more...)

Editorial Reviews

Review

"If Tom and Bill could convince me, perhaps the world's biggest fan of qualitative testing, that usability metrics are really valuable-which they have, in this wonderful book-then there's no doubt they'll convince you. I loved reading this book, because it was exactly like having a fascinating conversation with a very smart, very seasoned, and very articulate practitioner. They tell you everything you need to know (and no more) about all the most useful usability metrics, explain the pros and cons of each one (with remarkable clarity and economy), and then reveal exactly how they actually use them after years and years of real world experience. Invaluable!" Steve Krug, author of Don't Make Me Think: A Common Sense Approach to Web Usability

"This book is a great resource about the many ways you can gather usability metrics without busting your budget. If you're ready to take your user experience career to the next level of professionalism, Tullis and Albert are here for you and share generously of their vast experience. Highly recommended."
Jakob Nielsen, Principal, Nielsen Norman Group, author of Usability Engineering and Eyetracking Web Usability

"If you do any type of usability testing, you need this book. Tullis and Albert have written a clear and comprehensive guide with a common-sense approach to usability metrics."
Ginny Redish, President of Redish and Associates, Inc., author of Letting Go of the Words

Book Description

The first practical, detailed instructions on how to measure improved usability for the web, web-based applications, and electronic products of all kinds.

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Product Details

• Paperback: 336 pages
• Publisher: Morgan Kaufmann (March 31, 2008)
• Language: English
• ISBN-10: 0123735580
• ISBN-13: 978-0123735584
• Product Dimensions: 9.3 x 7.4 x 0.6 inches
• Shipping Weight: 1.5 pounds (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (9 customer reviews)
• Amazon.com Sales Rank: #23,947 in Books (See Bestsellers in Books)

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Customer Reviews

Most Helpful Customer Reviews

7 of 7 people found the following review helpful:

5.0 out of 5 stars Most comprehensive book I've found about measuring usability, May 8, 2008

By	Jaromad (Madison, WI) - See all my reviews

Finally, a book that brings together all the best practices and methods for collecting, analyzing and presenting metrics for usability evaluations from all the best (and most reliable) sources. The book is concise and succinct, and draws so much of its content from industry research and experience. It's pure gold!

I simply couldn't believe that everything I have learned (through experience) and read (through research) over the last 7 years was put into one place!

In my opinion, this book will easily become required reading (as Jakob Nielsen's - "Usability Engineering") and used by those new to the field, and practitioner's as reference.

6 of 6 people found the following review helpful:

5.0 out of 5 stars a "must have" for usability practitioners, May 3, 2008

By	LLD (Northern Virginia) - See all my reviews

Evaluation is near and dear to my heart and this book is straight forward, easy to read and gets right to the point. It is pragmatic and practical -- exactly the kind of book practitioners need. But it is also nice for those of us that think of ourselves as applied researchers too. It not only talks about various measurements -- how to take them, how to present them, when to use them and their positives and negatives etc., but it also gives a briefing and/or references to the related research both pro and con.

I would rate this book as a "must have" for anyone that does evaluation.

4 of 4 people found the following review helpful:

5.0 out of 5 stars Finally I understand how to use what I learned in STATS class for User Experience Design, September 20, 2008

By	J. Nutter - See all my reviews (REAL NAME)

I had to take a stats course for my Masters in Human Computer Interaction; I had a hard time translating the concepts into an easy format that I could apply for usability testing. I search for days online and in the library for books or articles that explained these concepts with an experience design theme. I finally found a book that does this and also gives me confidence/evidence in advocating for a user experience process in my company.