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Tested Advertising Methods (Prentice Hall Business Classics) (Paperback)

by John Caples (Author), Fred E. Hahn (Author)
4.8 out of 5 stars  (44 customer reviews)
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Product Details
  • Paperback: 304 pages
  • Publisher: Prentice Hall; 5 edition (July 1998)
  • Language: English
  • ISBN-10: 0130957011
  • ISBN-13: 978-0130957016
  • Product Dimensions: 8.9 x 6 x 0.8 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Average Customer Review: