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Editorial Reviews
The publisher, Prentice-Hall Career & Technology
Changing behavior can be at once a challenging, perplexing, and frustrating endeavor. The challenge lies in recognizing what to do and how to do it. --This text refers to an out of print or unavailable edition of this title.
From the Back Cover
Changing behavior can be at once a challenging, perplexing, and frustrating endeavor. The challenge lies in recognizing what to do and how to do it. --This text refers to an out of print or unavailable edition of this title.
From the Back Cover
Applied Behavior Analysis provides a complete description of the principles and procedures needed to systematically change socially significant behavior and to understand the reasons for that change. This comprehensive text, appropriate for courses in basic principles, applications, and behavioral research methods, helps students, educators, and practitioners appreciate and begin to acquire the conceptual and technical skills necessary to foster socially adaptive behavior in diverse individuals.
The second edition includes:
- More than 1,000 citations to primary-source literature, including both classic and contemporary studies
- A glossary of more than 250 technical terms and concepts
- More than 100 graphs displaying original data from peer