Car Launch: The Human Side of Managing Change (The Learning History Library) (Hardcover)

~ (Author), (Author) "The AutoCo learning history is organized around six key themes..." (more)
Key Phrases: harmony buck, engagement clinic, other vehicle programs, New York, Peter Senge, Chris Argyris (more...)

Editorial Reviews

Review

"This proposed series will make a nice contribution to MBA and executive level education. I am intrigued with the possibilities for teaching complex course material embedded in such a real world setting."--Jay Dial, Case Western Reserve University

"Learning histories are one of the most important innovations of the Society for Organizational Learning community. They have proven to be a critical piece in solving the puzzle of learning about learning." --Peter Senge, MIT

"Personally I think the concept of the learning history library is not only useful but essential. I have my students search for and analyze what's behind the financial data. What are the underlying critical business issues? What the decision processes? What are the human interactions? What were the causes and effects? Typical case studies lack depth for such analyses...I recommend that Oxford develop the series and publish the books on a fixed schedule."-Gus Gaynor, Editor-in-Chief of Today's Engineer, a publication of the Institute of Electrical and Electronics Engineers (IEEE) and retired technology executive, 3M Company

Product Description

Car Launch: The Human Side of Managing Change is the first book in the new Oxford Series, The Learning History Library. It is edited by Art Kleiner and George Roth, both of whom originated the concept of the learning history. These extended "living" case studies use an innovative format based on "the jointly told tale" to help narrate the story of major intra-firm transitions. The learning history succeeds in balancing traditional research, with pragmatic imperatives and powerful imagery.

Car Launch: The Human Side of Managing Change explores the turmoil occurring in the automobile industry and shows how one company was able to succeed dramatically, even while facing the rigors of open opposition. Told in the words of the people who were there, with commentary by the authors and other observers, this document was first commissioned by the firm (AutoCo) to help production teams learn from each other across organizational boundaries. It also provides an "insider" look at relationships between subordinates and bosses. This story will be of interest to any individual who is, or will be, engaged in transformation work and who wants to improve development and manufacturing operations.

Car Launch: The Human Side of Managing Change and other learning histories will ultimately prepare individuals for similar experiences in their own firms.

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Product Details

• Hardcover: 256 pages
• Publisher: Oxford University Press, USA; illustrated edition edition (August 12, 1999)
• Language: English
• ISBN-10: 0195129466
• ISBN-13: 978-0195129465
• Product Dimensions: 9.6 x 7.8 x 1 inches
• Shipping Weight: 1.5 pounds
• Average Customer Review: No customer reviews yet. Be the first.
• Amazon.com Sales Rank: #2,017,859 in Books (See Bestsellers in Books)