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17 of 18 people found the following review helpful:
5.0 out of 5 stars
They do not make sports bios Like THIS anymore....., September 17, 2002
The two things you need to know before you buy "Veeck -- As In Wreck" -- and you will buy this book, you must, if you've ever bought any professional sports bio before -- are the names Veeck and Linn.Bill Veeck you know from reputation -- the wacky promoter who invented everything from Ladies' Day to Disco Demolition Night. The man owned several baseball franchises (including the Chicago White Sox twice, for some reason), and was known as a both a promotional genius and a shrewd financier. As for Ed Linn... well, Linn was also the ghostwriter for another fantastic, edgy, opinionated baseball book, Leo Durocher's "Nice Guys Finish Last". Not surprisingly, "Veeck" reads a lot like the Durocher tome (and it came first, too!). On every page here you'll find a funny anecdote, a scary bit of prescience, and a unique look at an otherwise-beloved icon. With Veeck's memory and Linn's acid pen, this book is quite hard to put down. Or to pick up, for that matter. Sports bios tend to hold back these days, let's face it. They're not as long and not as insightful as the Linn books. And the gift of time has helped ripen these pages. When Veeck talks about baseball's financial need to institute interleague play -- writing from 1961 -- you know this man saw around a few decades' worth of corners. When he takes the Yankees to task for failing to capitalize on Roger Maris's pursuit of the Babe Ruth home run record, and notes that it was a once-in-a-lifetime event, he's right -- so baseball got it right in '98, when McGwire came to town, and when the record fell yet again in '01, hardly anyone noticed. In the meantime you'll laugh at the sad fates of Bobo Holloman and Frank Saucier, the latter being the only ballplayer ever to be removed from a game for a midget. You'll be intrigued by Veeck's take on Larry Doby, and by his bitter retorts at Del Webb, then-owner of the hated behemoth Yankees. And you'll marvel at just how little has really changed in baseball since Veeck was retired. Owners plotting franchise shifts in shady back-room deals (Montreal, Florida. Florida, Boston). Owners doing everything to baseball except what really benefits the sport (It's a tie in Milwaukee!). Veeck lamenting not the high price of talent but rather the high price of mediocrity (how much is Colorado paying for Denny Neagle and Mike Hampton?)... Just about the only highlight not covered is the sight of White Sox outfielder Chet Lemon wearing shorts. One of the few Bill Veeck innovations that did not catch on, and aren't we all better off...
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