Print Is Dead: Books in our Digital Age (Hardcover)

by Jeff Gomez (Author)
Key Phrases: generation download, digital natives, generation upload, The New York Times, Steven Levy, The Two Cultures (more...)

Editorial Reviews

Review

"A must-read for people who care about reading." --Jeff Jarvis, author of What Would Google Do?

Product Description

For over 1500 years books have weathered numerous cultural changes remarkably unaltered. Through wars, paper shortages, radio, TV, computer games, and fluctuating literacy rates, the bound stack of printed paper has, somewhat bizarrely, remained the more robust and culturally relevant way to communicate ideas. Now, for the first time since the Middle Ages, all that is about to change. 
 
Newspapers are struggling for readers and relevance; downloadable music has consigned the album to the format scrap heap, and the digital revolution is now about to leave books on the high shelf of history. In Print Is Dead, Gomez explains how authors, producers, distributors, and readers must not only acknowledge these changes, but drive digital book creation, standards, storage, and delivery as the first truly transformational thing to happen in the world of words since the printing press.

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Product Details Hardcover: 300 pages Publisher: Palgrave Macmillan (November 13, 2007) Language: English ISBN-10: 0230527167 ISBN-13: 978-0230527164 Product Dimensions: 7.9 x 5.4 x 1 inches Shipping Weight: 12.8 ounces (View shipping rates and policies) Average Customer Review: 4.0 out of 5 stars See all reviews (5 customer reviews) Amazon.com Sales Rank: #671,074 in Books (See Bestsellers in Books)

Front Cover | Table of Contents | First Pages | Index | Surprise Me!

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Inside This Book (learn more)

Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
generation download, digital natives, generation upload, byte flight, digital reading, digital future, digital delivery, electronic reading

Key Phrases - Capitalized Phrases (CAPs): (learn more)
The New York Times, Steven Levy, The Two Cultures, Choose Your Own Adventure, Harry Potter, Anna Quindlen, The Plant, Boing Boing, Cory Doctorow, The Perfect Thing, The Future of Music, Tower Records, David Kirkpatrick, London Book Fair, The Long Tail, The Beverly Hills Diet, The Economist, New Grub Street, Chris Anderson, Moore's Law, Understanding Media

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Front Cover | Table of Contents | First Pages | Index | Surprise Me!

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	79% buy the item featured on this page: Print Is Dead: Books in our Digital Age 4.0 out of 5 stars (5) $18.96
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	6% buy Books in the Digital Age: The Transformation of Academic and Higher Education Publishing in Britain and the United States 5.0 out of 5 stars (1) $26.95
	4% buy Digitize This Book!: The Politics of New Media, or Why We Need Open Access Now (Electronic Mediations) $15.56

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5 Reviews 5 star:  (2) 4 star:  (2) 3 star:    (0) 2 star:  (1) 1 star:    (0)           Average Customer Review 4.0 out of 5 stars (5 customer reviews)		Share your thoughts with other customers:
Most Helpful Customer Reviews 4 of 4 people found the following review helpful: 5.0 out of 5 stars Catchy Title &Thoughtful Treatment, November 19, 2007 By  W. Terry Whalin "Publisher/ Editor / Writer" (Scottsdale, Arizona) - See all my reviews Gomez uses a provocative title to tackle a current topic of discussion in the publishing world. He combines careful research with his own insights from working in traditional publishing to produce a thoughtful and well-written book. I love the points he includes in some of the final pages of this book where he lists five reasons publishers will still exist in a digital age: "#1. Find talent. With millions online, finding anything worth consuming is getting more difficult. #2. Support talent. The Internet is great for making an initial splash, but not for turning that splash into a career. #3. Edit talent. Even geniuses need editors. (Great point in my view. wtw) #4. Expose and market talent. As more authors are discovered online, more authors are promoted online. #5. Pay talent. The Internet creates communities, but it doesn't pay them." As a reader who is intimately involved in traditional publishing as shown through my Book Proposals That Sell, I found Print Is Dead worth my limited reading time. I recommend it. 5 of 6 people found the following review helpful: 5.0 out of 5 stars Insightful, provocative and very well-written, November 24, 2007 By  Joe Wikert "[e-mail]" (Fishers, IN) - See all my reviews (REAL NAME)    Given Amazon's recent release of the Kindle ebook reader, the timing of Jeff Gomez's Print Is Dead couldn't be better. Regardless of your beliefs about print vs. e-content, you need to read this book, especially if you're in the publishing business. You might not agree with Jeff's opinions but I guarantee you he'll make you think about the industry in ways that you've never thought about it before. Even if you're just a fan of reading in general you owe it to yourself to read this excellent book. The way I test the value of a book is by looking back and seeing how many times I've folded over a page or highlighted a passage that got my attention. My copy of Print Is Dead has so many folds and highlighter marks that it looks like it's been read by 10 different people. Here are some of my favorite excerpts: ** Many of those in publishing see themselves as guardians of a grand and noble tradition, so much so that they sometimes suffer delusions of grandeur. ** ...pretty much anyone under the age of thirty qualifies for being accustomed to a 'constant stream of digital stimulation.' And so to expect future generations to be satisfied with printed books is like expecting the Blackberry users of today to start communicating by writing letters, stuffing envelopes and licking stamps. ** Today's kids are not going to want to pick up a big book and spend hours in a corner silently, passively reading. Why in the world would they do that? It's not interactive. They can't share the experience with their friends. There's no way to change the book to suit their own tastes. ** The publishing industry needs to realize this, and it needs to also find a way to get to these kids by making content available in a way that will first reach them (i.e., digitally) and then will give them the tools to interact with it and share it (post excerpts on their MySpace pages, email chapters to friends, IM paragraphs across class, etc.) If not, there are dozens of ways this generation will choose to spend their time, and none of them will involve books. ** Of course there are many who contend that books are works of art and shouldn't be reworked or touched at all. The latter is of course a silly view since readers 'rework' these books all of the time by skipping whole sections as they read, the same way that people rarely ever listen to the entirety of "The White Album." ** The ability to alter, and then share, text to this degree would mean that you could edit a book to your own liking and then send an amazing chapter or even a couple of sentences to someone, via email or a webpage, along with a message that says, 'Take a look at this; I think it's amazing.' Imagine all of the sharing of literary material that would occur if the reigns were loosened just a little. ** Most of the early ebook formats and devices tried to faithfully mimic the ink-on-paper experience, and they failed not because they didn't look like real books, but because they looked too much like traditional books. ** In the same way that Jimmy Buffett has created a multimillion dollar business around the success of his 1977 song 'Margaritaville,' so too will future authors create online communities and brands built around their works that have the potential to be even more popular than the works the communities were built to support. ** Writers who are unskilled in the ways of the Internet, or just don't want to play any part in the online discussion and want to write their books and be left alone, will be like movie actors at the end of the silent era who were forced to have elocution lessons when talking pictures were suddenly the brand new thing. ** If publishing can't find a way to tap into this need for discussion, then it's going to find itself and its product increasingly left out of the conversation. ** ...one day (perhaps soon) a printed book in a digital world will seem as quaint and as antiquated as a watch or a fountain pen feels today. ** It's simply not possible that the Internet is going to have an effect on every area of our lives except reading books. If I had to rank the 12-15 books I've read this year this would be #1 by far. It's extremely insightful, well written and is one of those gems that makes you stop and think. I've only hit some of the highlights in this post. You need to read the entire book to appreciate the vision Gomez has for print and e-content. Highly, highly recommended! 2.0 out of 5 stars Really? Then why can you buy this in paperback?, March 27, 2009 By  Librarian (Salt Lake City, UT USA) - See all my reviews Isn't it kind of ironic that you can buy a paperback edition of a book about the death of print? And what's more, people are willing to pay $16.47 so they can read it on paper. I'll believe print is dead the day authors like Mr. Gomez can make money publishing their books without offering a print edition (though I suspect that even then a print-on-demand market will emerge to supply printed copies of online-only books). Remember the "paperless office"? Print was dead back then too.		Ad feedback   Most Recent Customer Reviews 4.0 out of 5 stars Print remix Gomez debunks some of the oft-stated claims that "books will always be on paper" by showing how digital text is already part of our daily lives. Read more Published 7 months ago by John W. Warren 4.0 out of 5 stars Thought provoking read Ironically, I found this book in my local library and it was definitely worth a Sunday afternoon read. It has some thought-provoking ideas that sparked a blog post. Read more Published 7 months ago by Joanna Penn Search Customer Reviews Only search this product's reviews

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Product Details

• Hardcover: 300 pages
• Publisher: Palgrave Macmillan (November 13, 2007)
• Language: English
• ISBN-10: 0230527167
• ISBN-13: 978-0230527164
• Product Dimensions: 7.9 x 5.4 x 1 inches
• Shipping Weight: 12.8 ounces (View shipping rates and policies)
• Average Customer Review: 4.0 out of 5 stars See all reviews (5 customer reviews)
• Amazon.com Sales Rank: #671,074 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful:

5.0 out of 5 stars Catchy Title &Thoughtful Treatment, November 19, 2007

By	W. Terry Whalin "Publisher/ Editor / Writer" (Scottsdale, Arizona) - See all my reviews

Gomez uses a provocative title to tackle a current topic of discussion in the publishing world. He combines careful research with his own insights from working in traditional publishing to produce a thoughtful and well-written book.

I love the points he includes in some of the final pages of this book where he lists five reasons publishers will still exist in a digital age:
"#1. Find talent. With millions online, finding anything worth consuming is getting more difficult.
#2. Support talent. The Internet is great for making an initial splash, but not for turning that splash into a career.
#3. Edit talent. Even geniuses need editors. (Great point in my view. wtw)
#4. Expose and market talent. As more authors are discovered online, more authors are promoted online.
#5. Pay talent. The Internet creates communities, but it doesn't pay them."

As a reader who is intimately involved in traditional publishing as shown through my Book Proposals That Sell, I found Print Is Dead worth my limited reading time. I recommend it.

5 of 6 people found the following review helpful:

5.0 out of 5 stars Insightful, provocative and very well-written, November 24, 2007

By	Joe Wikert "[e-mail]" (Fishers, IN) - See all my reviews (REAL NAME)

Given Amazon's recent release of the Kindle ebook reader, the timing of Jeff Gomez's Print Is Dead couldn't be better. Regardless of your beliefs about print vs. e-content, you need to read this book, especially if you're in the publishing business. You might not agree with Jeff's opinions but I guarantee you he'll make you think about the industry in ways that you've never thought about it before. Even if you're just a fan of reading in general you owe it to yourself to read this excellent book.

The way I test the value of a book is by looking back and seeing how many times I've folded over a page or highlighted a passage that got my attention. My copy of Print Is Dead has so many folds and highlighter marks that it looks like it's been read by 10 different people. Here are some of my favorite excerpts:

** Many of those in publishing see themselves as guardians of a grand and noble tradition, so much so that they sometimes suffer delusions of grandeur.

** ...pretty much anyone under the age of thirty qualifies for being accustomed to a 'constant stream of digital stimulation.' And so to expect future generations to be satisfied with printed books is like expecting the Blackberry users of today to start communicating by writing letters, stuffing envelopes and licking stamps.

** Today's kids are not going to want to pick up a big book and spend hours in a corner silently, passively reading. Why in the world would they do that? It's not interactive. They can't share the experience with their friends. There's no way to change the book to suit their own tastes.

** The publishing industry needs to realize this, and it needs to also find a way to get to these kids by making content available in a way that will first reach them (i.e., digitally) and then will give them the tools to interact with it and share it (post excerpts on their MySpace pages, email chapters to friends, IM paragraphs across class, etc.) If not, there are dozens of ways this generation will choose to spend their time, and none of them will involve books.

** Of course there are many who contend that books are works of art and shouldn't be reworked or touched at all. The latter is of course a silly view since readers 'rework' these books all of the time by skipping whole sections as they read, the same way that people rarely ever listen to the entirety of "The White Album."

** The ability to alter, and then share, text to this degree would mean that you could edit a book to your own liking and then send an amazing chapter or even a couple of sentences to someone, via email or a webpage, along with a message that says, 'Take a look at this; I think it's amazing.' Imagine all of the sharing of literary material that would occur if the reigns were loosened just a little.

** Most of the early ebook formats and devices tried to faithfully mimic the ink-on-paper experience, and they failed not because they didn't look like real books, but because they looked too much like traditional books.

** In the same way that Jimmy Buffett has created a multimillion dollar business around the success of his 1977 song 'Margaritaville,' so too will future authors create online communities and brands built around their works that have the potential to be even more popular than the works the communities were built to support.

** Writers who are unskilled in the ways of the Internet, or just don't want to play any part in the online discussion and want to write their books and be left alone, will be like movie actors at the end of the silent era who were forced to have elocution lessons when talking pictures were suddenly the brand new thing.

** If publishing can't find a way to tap into this need for discussion, then it's going to find itself and its product increasingly left out of the conversation.

** ...one day (perhaps soon) a printed book in a digital world will seem as quaint and as antiquated as a watch or a fountain pen feels today.

** It's simply not possible that the Internet is going to have an effect on every area of our lives except reading books.

If I had to rank the 12-15 books I've read this year this would be #1 by far. It's extremely insightful, well written and is one of those gems that makes you stop and think. I've only hit some of the highlights in this post. You need to read the entire book to appreciate the vision Gomez has for print and e-content. Highly, highly recommended!

2.0 out of 5 stars Really? Then why can you buy this in paperback?, March 27, 2009

By	Librarian (Salt Lake City, UT USA) - See all my reviews

Isn't it kind of ironic that you can buy a paperback edition of a book about the death of print? And what's more, people are willing to pay $16.47 so they can read it on paper.

I'll believe print is dead the day authors like Mr. Gomez can make money publishing their books without offering a print edition (though I suspect that even then a print-on-demand market will emerge to supply printed copies of online-only books).

Remember the "paperless office"? Print was dead back then too.