Auto-Opium: A Social History of American Automobile Design (Hardcover)

by David Gartman (Author) "Henry Ford's revolutionary mass-production process for manufacturing automobiles stands as an almost universal symbol for modern industrial capitalism..." (more)
Key Phrases: auto opium, styling staff, automotive form, Harley Earl, Bill Mitchell, Henry Ford (more...)

Editorial Reviews

Review
`Overall this is a challenging book that tries to set the history of American car design in its political, economic and social setting. The argument is well put, but is perhaps too neat tobe totally convincing; yet it is extremely thought-provoking.' - Business History

`Author David Gartman provides a detailed exploration of the profession and aesthetics of American car design, from the early Ford mass-marketing breakthrough to the niche marketing of today. Full fascinating facts and anecdotes behind the fins, ...' - Creative Review Feb

American Journal of Sociology
"Those interested in the history of automobile designers and their designs will find Gartman's account to be well-researched, informative and enjoyable." --This text refers to the Paperback edition.

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• Hardcover: 264 pages
• Publisher: Routledge; 1 edition (November 1, 1994)
• Language: English
• ISBN-10: 0415105714
• ISBN-13: 978-0415105712
• Product Dimensions: 8.4 x 5.6 x 0.9 inches
• Shipping Weight: 1.2 pounds (View shipping rates and policies)
• Average Customer Review: No customer reviews yet. Be the first.
• Amazon.com Sales Rank: #6,007,587 in Books (See Bestsellers in Books)
  
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• In-Print Editions: Paperback (1) |  All Editions