A detailed, thoroughly researched work on the new 'softer' face of corporate power in the emerging era of Creative Capitalism. Leonard Nevarez provides a comprehensive, well-written account of how corporations in software, entertainment and tourism shape communities and influence urban politics in light of their new needs to harness and mobilize skilled and talented people. -- Richard Florida, author of
The Rise of the Creative ClassThe dot-com bubble has burst, but a new economy increasingly devoted to production of ideas and services is still very much with us, and is continuing to transform our cities and politics. Leonard Nevarez understands this well, and his book is one of the first efforts to gauge the impact of this new economy on our social and political lives. -- John B. Judis, author of
The Paradox of American Democracy and co-author of
The Emerging Democratic MajorityA marvelously nuanced account of how the politics and policies of Californian cities are being reorganized through the growth of IT, entertainment, and toursim sectors. This book is well worth reading and then applying the analysis to very many changing cities across the world. -- John Urry, author of
Consuming Places and
Sociology Beyond SocietiesLeonard Nevarez brilliantly describes the impact of recent economic transformations on the politics of local development. Examining the effect of multi-national, technologically advanced, and 'flexible' businesses in three Californian localities, he develops a theoretical argument connecting the global and local that transcends the particularities of his specific case studies. All in all, a fascinating book that opens up new areas of analysis and research. -- Susan Feinstein, author of
The City Builders and co-editor of
Divided CitiesNew ideas, nice title. Useful background for illuminating relations between business and local politics. -- Future Survey
New Money, Nice Town is a tour de force. -- Michael Indergaard, St. John's University,
City & CommunityA detailed, thoroughly researched work on the new softer face of corporate power in the emerging era of Creative Capitalism. Leonard Nevarez provides a comprehensive, well-written account of how corporations in software, entertainment and tourism shape communities and influence urban politics in light of their new needs to harness and mobilize skilled and talented people. -- Richard Florida, author of
The Rise of the Creative ClassThe dot-com bubble has burst, but a new economy increasingly devoted to production of ideas and services is still very much with us, and is continuing to transform our cities and politics. Leonard Nevarez understands this well, and his book is one of the first efforts to gauge the impact of this new economy on our social and political lives. -- John B. Judis, author of
The Paradox of American Democracy and co-author of
The Emerging Democratic MajorityA marvelously nuanced account of how the politics and policies of Californian cities are being reorganized through the growth of IT, entertainment, and toursim sectors. This book is well worth reading and then applying the analysis to very many changing cities across the world. -- John Urry, author of
Consuming Places and
Sociology Beyond SocietiesLeonard Nevarez brilliantly describes the impact of recent economic transformations on the politics of local development. Examining the effect of multi-national, technologically advanced, and flexible businesses in three Californian localities, he develops a theoretical argument connecting the global and local that transcends the particularities of his specific case studies. All in all, a fascinating book that opens up new areas of analysis and research. -- Susan Feinstein, author of
The City Builders and co-editor of
Divided CitiesNew ideas, nice title. Useful background for illuminating relations between business and local politics. -- Future Survey
New Money, Nice Town is a tour de force. -- Michael Indergaard, St. Johns University,
City & Community