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Editorial Reviews
Amazon.com
Stan Davis and Christopher Meyer look at how three factors in the wired world--speed, connectivity, and intangibles--are driving the increasing rate of change in the business marketplace. Citing examples that include Mercedes-Benz automobiles, Otis elevators, and even Amazon.com, Davis and Meyer interpret how development in these three areas is causing the boundaries of other formerly distinct categories to blur. Once business tended to be either products or services. But what about a box that tracks your car if stolen? You are buying a product--a piece of electronics--but are actually receiving a service--the ability to track a stolen automobile. The distinction between buyers and sellers is also blurring; for example, in grocery stores vendors buy shelf space from the retailer but also sell their products to the store. Even the distinction between work time and home time is blurring with the development of Internet-powered home offices, where time can be used more flexibly. According to Davis and Meyer, blur should be embraced because it will only increase. The authors wrap up with 50 ways to add productive blur to your business and 10 ways to adapt to blur in your personal life. --Elizabeth Lewis --This text refers to an out of print or unavailable edition of this title.
Amazon.com Audiobook Review
How do you see the world clearly when it's changing too fast for most of us to comprehend? Actor Jay Gregory's smooth, calming narration of Blur makes the blurring lines between production and service seem as simple and logical as a tape measure. This is an age in which you don't just sell a product to a customer, you have to be prepared to sell him an upgrade in six months. In other words, no product is ever the end product. Gregory makes this sound reassuring rather than frightening. If you're in business, you've got a blueprint for success. If you're an investor, this is the roadmap to the companies best equipped to profit off the rapid-fire economic shifts. (Running time: three hours, two cassettes) --Lou Schuler --This text refers to an out of print or unavailable edition of this title.
See all Editorial Reviews
Stan Davis and Christopher Meyer look at how three factors in the wired world--speed, connectivity, and intangibles--are driving the increasing rate of change in the business marketplace. Citing examples that include Mercedes-Benz automobiles, Otis elevators, and even Amazon.com, Davis and Meyer interpret how development in these three areas is causing the boundaries of other formerly distinct categories to blur. Once business tended to be either products or services. But what about a box that tracks your car if stolen? You are buying a product--a piece of electronics--but are actually receiving a service--the ability to track a stolen automobile. The distinction between buyers and sellers is also blurring; for example, in grocery stores vendors buy shelf space from the retailer but also sell their products to the store. Even the distinction between work time and home time is blurring with the development of Internet-powered home offices, where time can be used more flexibly. According to Davis and Meyer, blur should be embraced because it will only increase. The authors wrap up with 50 ways to add productive blur to your business and 10 ways to adapt to blur in your personal life. --Elizabeth Lewis --This text refers to an out of print or unavailable edition of this title.
Amazon.com Audiobook Review
How do you see the world clearly when it's changing too fast for most of us to comprehend? Actor Jay Gregory's smooth, calming narration of Blur makes the blurring lines between production and service seem as simple and logical as a tape measure. This is an age in which you don't just sell a product to a customer, you have to be prepared to sell him an upgrade in six months. In other words, no product is ever the end product. Gregory makes this sound reassuring rather than frightening. If you're in business, you've got a blueprint for success. If you're an investor, this is the roadmap to the companies best equipped to profit off the rapid-fire economic shifts. (Running time: three hours, two cassettes) --Lou Schuler --This text refers to an out of print or unavailable edition of this title.
See all Editorial Reviews
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