Of Mice and Magic: A History of American Animated Cartoons; Revised and Updated (Plume Books) (Paperback)

~ (Author), Jerry Beck (Author) "TOWARD THE END of the 1920s, a large group of New York animators held a testimonial dinner for Winsor McCay, whom most considered to be..." (more)
Key Phrases: head animator, theatrical cartoons, personality animation, Walt Disney, Warner Brothers, New York (more...)

Editorial Reviews

Product Description

Film historian Leonard Maltin recreates a whole era of Hollywood cartoons, from Betty Boop to Spielberg's "An American Tail". It also brings the reader up to date on the modern work of Walt Disney and the Warner Bros studio, plus new developments in animation. The book includes a filmography of cartoons and sources for video rental.

Product Details

• Paperback: 496 pages
• Publisher: Plume; Revised edition (December 1, 1987)
• Language: English
• ISBN-10: 0452259932
• ISBN-13: 978-0452259935
• Product Dimensions: 9.1 x 7.5 x 1 inches
• Shipping Weight: 2 pounds (View shipping rates and policies)
• Average Customer Review: 4.7 out of 5 stars  See all reviews (23 customer reviews)
• Amazon.com Sales Rank: #87,324 in Books (See Bestsellers in Books)

  Popular in these categories: (What's this?)

  #12 in	Books > Entertainment > Movies > Amateur Production
  #16 in	Books > Arts & Photography > Performing Arts > Reference
  #49 in	Books > Arts & Photography > Design & Decorative Arts > Graphic Design > Animation

Customer Reviews

Most Helpful Customer Reviews

12 of 13 people found the following review helpful:

5.0 out of 5 stars The history of cartoons (to the 1980s), May 26, 2006

By	mrliteral - See all my reviews (TOP 500 REVIEWER)

Amazon Verified Purchase

When I think of the history of animation, I tend to divide things into three periods: The Golden Age, noted for early Warner Brothers cartoons and the classic Disney movies such as Snow White and Fantasia; The Age of Mediocrity, where creativity seemed to reach its nadir, as seen most notably in the bland Hanna Barbera cartoons; and the Modern Era, with the resurgence in cartoon creativity, which, starting with The Little Mermaid in the movies and the Simpsons on TV, animation reached a new level of popularity and respectability. Leonard Maltin's book, Of Mice and Magic, shows that my own view of cartoon history is roughly correct but also overly simple: there was plenty of mediocrity in the Golden Age and plenty of decent stuff in the Age of Mediocrity.

Maltin starts off with a chapter about the silent era, when animation was just beginning. Over time, experience would refine the process, but the big leap would occur with sound, in particular with Walt Disney's Steamboat Willie featuring Mickey Mouse. After the silent era chapter, there are chapters that serve as "biographies" of the major animation studios, starting with the biggest of them all, Disney.

The Disney characters are among the most popular in cartoon history (or film history in general). Mickey Mouse may have been the biggest name, but he didn't have much of a personality, so he started being pushed aside in favor of more developed characters, especially Donald Duck, the first major Disney character with any sort of edge. In fact, this is a constant theme in the book: that the weakest cartoons from any studio were the ones that featured characters with no distinct personalities.

Success would often come with the most offbeat and edgy characters, such as Donald Duck, Bugs Bunny, Popeye and Daffy Duck. But some of the studios had a mercenary nature that would put quantity ahead of quality; probably the worst in the bunch was Terrytoons where good cartoons were the exception, not the rule. Although even Terrytoons would have some memorable characters - in particular, Mighty Mouse and Heckle & Jeckle - even many of the cartoons featuring them were not very good (which is why in the world of cartoons, the Terrytoons characters will never outshine even some of the Disney or Warner Brothers second-stringers).

Space limitations prevent me from going as in depth on this subject as I would like, but suffice it to say that after reading this book, I still do feel justified in defining an Age of Mediocrity. It was not that every cartoon in that period was bad, but the good ones were few and far between and classics were very rare indeed. The Age of Mediocrity was filled with bland cartoons that were more cute than funny, often repeated the same gags over and over again, and had few remarkable characters.

What about what I call the Modern Age? It would have started right after this edition of the book was published (1987), so it is understandably, but sadly omitted. Also missing is any real look at TV cartoons, so Bullwinkle, Underdog, Yogi Bear and the Super Friends, among others, are only mentioned in passing. Maltin admits up front that this book won't cover these TV cartoons, nor non-American products, hence the omission of international fare such as the Italian Fantasia-like movie, Allegro non troppo.

The strengths of this book, however, far outweigh the shortcomings. While my opinions sometimes differ from Maltin's on the quality of various cartoons, these are a matter of individual taste (overall, he tends to go easier on the films than I do; for example, he has a more favorable opinion on the UPA cartoons than I do); besides, this book is more of a history of cartoons than a critique of them. In addition to good writing, we gets lots of pictures (only a few in color) and an extensive filmography for all the chronicled cartoon studios.

You probably need to be a certain age (probably at least 30) to fully appreciate this book, as younger readers may not have really grown up with these cartoons and may not have even seen them as adults (and since many of these cartoons were geared only to kids, they would not even have much appeal to those over 10). But if you remember these cartoons and look back at them with fond nostalgia, this is a great book.

10 of 11 people found the following review helpful:

5.0 out of 5 stars The first "serious" scholarly history of cartoons, March 2, 2000

By	Modemac (Cambridge, MA United States) - See all my reviews

This is the book that turned me on to animated films. Well-known movie critic and buff Leonard Maltin wrote the third great book on American animated cartoons (the first two being "The Art of Walt Disney" and "Tex Avery: King of Cartoons"), and he gives us a look at all of the great cartoons of old, from Betty Boop and Koko the Clown through the eras of Mickey Mouse, Bugs Bunny, Mister Magoo, and even Fritz the Cat. His book is somewhat out of date now, as this book was published in 1985. Three years later, 1988 proved to be a watershed year in animation with the rebirth of Disney animation in "The Little Mermaid," while "Who Framed Roger Rabbit" made it okay for adults to enjoy cartoons. (Disney's "Duck Tales" also led the way to a new beginning of quality animation for TV, leaving the shoddy kiddie toy merchandising fodder in the dust...almost.) The years following these animation landmarks opened the gates to a flood of terrific cartoons that Maltin's book doesn't cover, including Spielberg's "Tiny Toons" and "Animaniacs;" Disney's "Toy Story;" the mainstream popularization of Japanese animation; quality children's cartoons with "Rugrats," "Bobby's World," and "Doug;" Warner Bros.' animated "Batman" and "Superman;" animation aimed at older audiences with "The Simpsons" and "South Park;" and so much more. The the animation renaissance of the past dozen years or so has brought a new rebirth to the animation industry...and in fact, the definitive book on the new era of animation hasn't been written yet. But the cartoons of the Golden Age are widely available, and indeed, they are still broadcast on TV every day, more than fifty years after such great live-action contemporaries as Bogart, Cagney, and so many others have passed into the archives of movie history. Maltin's book is an exceptional, delightful look into an innocent era of animation that has finally taken its rightful place in film history.

6 of 6 people found the following review helpful:

5.0 out of 5 stars Golden age of American studio animation, July 3, 1998

By A Customer

I am not an animation student, merely an ardent fan with many years of armchair learning to my credit. My copy of this book is now nearly 20 years out of date and the softcover spine is wrecked beyond repair, but I still frequently refer to Maltin's incomparable history of the subject, by studio, and to the exhaustive filmographies in the back. No matter what turns up on Cartoon Network from the classic age, I'm ready for it, with insight and clear, impassioned writing on the subject. It isn't for nothing that this book has become a standard in classrooms.