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Teleselling: A Self-Teaching Guide, 2nd Edition
 
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Teleselling: A Self-Teaching Guide, 2nd Edition (Paperback)

by James D. Porterfield (Author)
5.0 out of 5 stars See all reviews (1 customer review)

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Editorial Reviews

Product Description
Discover the best techniques to maximize your sales

Here is a proven, detailed selling system that gives you the tools you need to improve your sales results. Written by Jim Porterfield, an experienced marketing consultant, this accessible and easy-to-follow guide shows you how to grab your listener's attention over the phone—and effectively close the deals you want.

Fully updated to reflect the latest research about what really works for telesellers, Teleselling is packed with examples, tips, and exercises that will help you:

  • Design your own successful selling plan based on your strengths and abilities
  • Establish a call strategy
  • Capture—and keep—a customer's undivided attention
  • Develop techniques to improve your listening skills
  • Decide when and how to ask for the order
  • Close the deal

Covering the ABCs of selling by phone, Teleselling will put you on the right path to better results and increased sales success.

From the Publisher
An expert in the field presents a fully updated edition that reflects the latest research on what really works for telesellers. Provides scores of suggestions, outlines and forms to help readers develop a natural teleselling style based on their own strengths and abilities. Coverage includes how to influence prospective customers, prospecting strategies, the elements of a planned presentation, the closing process, service after the sale, techniques to improve your listening skills and much more. Contains cutting-edge technological features and up-to-the-minute examples and case studies.

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Product Details

  • Paperback: 240 pages
  • Publisher: Wiley; 2 edition (March 29, 1996)
  • Language: English
  • ISBN-10: 0471115673
  • ISBN-13: 978-0471115670
  • Product Dimensions: 9.2 x 7.5 x 0.6 inches
  • Shipping Weight: 14.6 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
  • Amazon.com Sales Rank: #2,023,413 in Books (See Bestsellers in Books)

    Popular in this category: (What's this?)

    #96 in  Books > Business & Investing > Marketing & Sales > Marketing > Telemarketing

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7 of 12 people found the following review helpful:
5.0 out of 5 stars VERY HELPFUL, March 30, 1997
By A Customer
A very simple easy to understand book. This Book provides techniques that can be used immediately to help increase sales. It is geared more towards outbound, but is written to take the inbound into consideration. The prospecting portion is very handy als
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