Product Description
What the experts are saying about INVESTMENT ILLUSIONS
"One of the most entertaining, readable, and well-informed books on personal investing that I have seen. With erudition and wit, Fridson takes aim at the shibboleths, sacred cows, and snakeoil salesmen of the personal investing industry. Investment Illusions is a practical and engaging 'how-not-to' guide." --Stuart C. Gilson, Assistant Professor of Business Administration, Harvard University.
"Investment Illusions presents much good financial advice and a great deal of financial history, especially recent financial history, in an easy-to-read style. I enjoyed it." --Harry M. Markowitz, Nobel Laureate in Economics, Marvin Speiser Professor of Finance and Economics, Baruch College.
"Once in a while, you read a book which makes you think, 'I wish I'd read this book ten years ago.' Investment Illusions is such a book. I found it highly entertaining as well as instructive--the kind of book you pass on to a friend." --Richard Lehmann, President, Bond Investors Association.
"Illusions can seem tangible and yet be fallacious. As usual, Marty Fridson uncovers minefields in some of the most important investment fundamentals in a clever and intuitive fashion." --Tony Kao, Director of Investment Research, General Motors Investment Management Corporation.
The publisher, John Wiley & Sons
A source of down-to-earth advice on how not to fall prey to the follies of "pert." Examines and exposes the false assumptions many investors and professional money managers make when playing the stock market. Conveys essential stock market principles by using entertaining and easy-to-understand analogies. Includes numerous, bizarre, actual incidents and hilarious media howlers to dramatize misconceptions about the markets.
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