Amazon.com Review
Al Ehrbar says there's a more meaningful way to gauge a company's performance than by quarterly earnings or other traditional yardsticks. It's called EVA, or economic value added, and it's helped turn companies like Coca-Cola into great engines of profit for shareholders. In
EVA: The Real Key to Creating Wealth, Ehrbar describes how the formula works and how it can determine how efficient your company really is.
Unlike other financial ratios like EPS, or earnings per share, and ROE, or return on equity, EVA takes into account a critical factor: the cost of capital, or how much it costs to produce $1 in profit. Other measurements can be misleading because they show profits without deducting the price of producing them--a company that spends $1 to earn $1 could still appear profitable. As a result, Ehrbar says, those ratios can often show "accounting profits" rather than true profits as does EVA.
Ehrbar, a former editor and writer at such publications as Fortune and the Wall Street Journal, builds a convincing case for EVA. Take Wal-Mart vs. Kmart in the 1980s, Ehrbar writes. By traditional accounting measures, Kmart appeared to be the more profitable company, with an average gross profit margin of about 29 percent, while Wal-Mart's was only about 23 percent. But over the decade, Kmart's market value plummeted and Wal-Mart's surged. "So why was Wal-Mart a winner and Kmart a loser? Because Wal-Mart was using its capital more efficiently," Ehrbar writes, with higher sales per square foot of space and lower inventory as percentage of sales than Kmart. While EVA is geared for corporate managers, investors also will find a comprehensive method for judging a company's value. --Dan Ring
From Booklist
Stem Stewart & Company has made a significant contribution to the field of corporate finance through its development of EVA, or Economic Value Added. Ehrbar is a senior vice president of the firm. The research of Nobel laureates Merton Miller and Franco Modigliani provided the original basis for EVA, which measures a company's true profitability and provides a strategy for creating corporate and shareholder wealth. EVA is a performance measure and the basis for incentive compensation that drives behavior, making management actions and shareholder needs compatible. It forces managers to act like owners by holding monies at risk that are lost to them if improvements in performance are not sustained. Stem Stewart has expanded its application of EVA incentives beyond the executive level, down to workers on the shop floor, and we learn of instances in which the application of EVA has dramatically increased a company's stock price. Although this book is an infomercial for Stem Stewart, it should be noted that EVA has made an important contribution to modern business thought. Mary Whaley
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