Management Decision Making: Spreadsheet Modeling, Analysis, and Applications (with CD-ROM) (Hardcover)

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Editorial Reviews

Product Description

Management Decision Making is a spreadsheet-based introduction to the tools and techniques of modern managerial decision making. The author shows how to formulate models in Microsoft Excel that can be used to analyze complex problems taken from all the functional areas of management, including finance, marketing, operations, and human resources. Throughout, the goal is to understand how business decisions are reached, what tradeoffs are made, and how outcomes depend on the underlying data. A CD-ROM is included that contains the widely-used decision analysis software applications TreePlan and Crystal Ball. The book is aimed at students of business, economics and engineering, including those taking MBA courses.

Book Description

Management Decision Making is a spreadsheet-based introduction to the tools and techniques of modern managerial decision making. The author shows how to formulate models in Microsoft Excel that can be used to analyze complex problems taken from all the functional areas of management, including finance, marketing, operations, and human resources. Throughout, the goal is to understand how business decisions are reached, what tradeoffs are made, and how outcomes depend on the underlying data. The book is aimed at students of business, economics and engineering, including those taking MBA courses.

Product Details

• Hardcover: 712 pages
• Publisher: Cambridge University Press (January 15, 2000)
• Language: English
• ISBN-10: 0521781183
• ISBN-13: 978-0521781183
• Product Dimensions: 9.8 x 7.2 x 1.8 inches
• Shipping Weight: 4.3 pounds (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
• Amazon.com Sales Rank: #252,880 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

20 of 20 people found the following review helpful:

5.0 out of 5 stars College text that is valuable to working professionals, May 4, 2002

By	Mike Tarrani "www.tarrani.com" (Deltona, FL USA) - See all my reviews (TOP 500 REVIEWER)    (REAL NAME)    (COMMUNITY FORUM 04)

This college-level text is also useful to business and IT professionals because it provides a refresher for decision techniques that are the foundation of a number of disciplines. The book is divided into two parts: (1) deterministic methods, mainly focused on linear programming and optimization, and (2) probability and queuing.

What makes this book valuable to the practicing professional is that it uses one of the most common business tools, Microsoft Excel, and shows how to apply this tool to real world problems. The accompanying CD ROM comes with TreePlan for developing decision trees and CrystalBall for Monte Carlo simulation, as well as workbooks that are used to support the plethora of realistic examples used throughout the book.

Although the book is business-oriented and better suited for operations analysis and MBA students and practitioners, I've used it as a reference for project planning, computer system capacity planning and performance analysis, and IT security risk management - these practical uses of the material show the value of the book in the real world. The supporting web site that the author maintains has materials for lesson plans, errata and additional resources that make this book particularly valuable for the academic and business environments.

5.0 out of 5 stars Great service and fast!, January 31, 2009

By	Carolyn Tran - See all my reviews (REAL NAME)

The textbook was shipped out right away after payment and was received within the same week! The textbook was exactly how it was described! Great seller!