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The New Buffettology: The Proven Techniques for Investing Successfully in Changing Markets That Have Made Warren Buffett the World's Most Famous Investor
 
 
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The New Buffettology: The Proven Techniques for Investing Successfully in Changing Markets That Have Made Warren Buffett the World's Most Famous Investor (Hardcover)

~ (Author), (Author) "Before we bust out of the gate you need to know something important about Warren Buffett..." (more)
Key Phrases: annual compounding return, share equity value, annual compounding rate, Freddie Mac, Bristol-Myers Squibb, Value Line (more...)
4.0 out of 5 stars  See all reviews (34 customer reviews)

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The New Buffettology: The Proven Techniques for Investing Successfully in Changing Markets That Have Made Warren Buffett the World's Most Famous Investor + The Buffettology Workbook: Value Investing The Warren Buffett Way + Warren Buffett and the Interpretation of Financial Statements: The Search for the Company with a Durable Competitive Advantage
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Editorial Reviews

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Business Week A probe inside the head of a financial genius. -- Review


Review

Jeremy Uttonchairman, Analyst Investment ManagementBuffettology was a revelation and by far the best book ever written about Warren Buffett's investment techniques. Simple, clear, and wonderfully effective in practice, it put us on a whole new track to the creation of long-term stock market wealth. My copy never leaves my desk. Now I have to make room for another because The New Buffettology is an equally groundbreaking, must-have book for all serious investors.

Business WeekA probe inside the head of a financial genius.

Product Details

  • Hardcover: 288 pages
  • Publisher: Scribner (September 3, 2002)
  • Language: English
  • ISBN-10: 0684871742
  • ISBN-13: 978-0684871745
  • Product Dimensions: 9.3 x 6.3 x 1.1 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (34 customer reviews)
  • Amazon.com Sales Rank: #86,341 in Books (See Bestsellers in Books)

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Inside This Book (learn more)
First Sentence:
Before we bust out of the gate you need to know something important about Warren Buffett. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
annual compounding return, share equity value, annual compounding rate, initial pretax return, annual compounding growth rate, durable competitive advantage, contrarian investment philosophy, pretax net earnings, company allocate capital, compounding annual rate, future trading price, shortsighted market, company conservatively, dividend pool, equity pot, future value key, consistently high return, low inventory turnover, share earnings growth, stock arbitrage, stock for ten years, contrarian investment strategy, share repurchase programs, static return, per share earnings
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Freddie Mac, Bristol-Myers Squibb, Value Line, Capital Cities, Washington Post, Key Point, Wells Fargo, American Express, Wall Street, General Motors, Texas Instruments, General Reinsurance, Johns Manville, Taco Bell, Berkshire Hathaway, Philip Morris, Bethlehem Steel, Liz Claiborne, Warren Buffett, Yum Brands, Buffett Foundation, General Foods, Gannett Corporation, First Data Corp, Nebraska Furniture Mart
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Customer Reviews

34 Reviews
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Average Customer Review
4.0 out of 5 stars (34 customer reviews)
 
 
 
 
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52 of 55 people found the following review helpful:
5.0 out of 5 stars Great book, now improved, April 1, 2003
By John C. Dunbar (Sugar Land, TX United States) - See all my reviews
(REAL NAME)   
This book is an improved version of their original. Particularly better was the coverage on what makes a durable competitive advantage. Also, the formulas and approach was organized better.

By reading the negative reviews of this book and its original you will find that this is a book written to be easily read. The authors did a great job of cleaning up the the "I knew Warren" tone of the first book.

The only drawback of this book is its over-simplifying the complications that can occur when you do a value approach - particularly when you look at real data. Still, this new book gives many examples to walk the reader through the methodology.

There is no statistical results shown that this method does indeed beat the market. You have to take it on faith that this methodology is used by Buffet, that it is what produced his great success, and that it can be duplicated in today's market.

Still, this is a great book, and I recommend it to investors, and to businessmen who need to understand more about "durable competitive advantage" and the kinds of businesses they should be creating. There is much more that needs to be said about competitive advantage. There are several books on this (starting with Michael Porter). This book gives a simplified version.

I think it is important to know that Buffet is not a Jack Welch type of manager. I would say he is closer to a Harold Geneen in that he is more of a "rentier" than a get-in-the-trenches manager/leader like Welch. This effects his choice of businesses. His approach is to own the only gravel pit in the county, and milk it for many years. This is certainly a good approach, but one that is difficult to pull off because a competitive advantage is difficult to hold on to.

It appears that significant monies were made by Buffet using investments not following this method (hedging, speculating on interest rates). These have provided buffers against when the value investing techniques didn't work.

Perhaps most important in the author's and Buffet's approach is the use of stock selection criteria that are outside of the radar of the average investor. And, that criteria is the screening on "durable comepetive advantage." Few investors screen stocks on this qualitative data. If this criteria indeed selects successful companies then you will do better than those without this information (assuming you buy right).

After reading this book, you can find out more on competitive advantage and stock prices by reading the books by A. David Silver (Quantum Companies). He is one of my favorite authors on durable competitive advantage. You should also read some of the recent books on how to research companies, like the one by Hoover.

There are many books on value investing. There is even a "Dummies" book on it. All of these are recommended because you will find that there can be a lot more to it than presented in this book. I would think that some kind of value investing test should be a requirement for all CEO's. Hopefully such a focus would keep certain CEO's and their partners-in-crime (CFO's) from focusing on hyping up the stock price through fraud, and get back to producing real business results. This book does not tell you how to detect puffed up earnings and fraudulent balance sheets. You'll need to read other value investing books for this.

Overall, I believe that if you follow the simple formulas in this book, you will find good value stocks. Buy this book, rather than the other previous ones.

John Dunbar
Sugar Land, TX

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33 of 35 people found the following review helpful:
3.0 out of 5 stars More Buffettology, March 5, 2003
By James H. McDuffie (Huntsville, Alabama United States) - See all my reviews
(REAL NAME)   
Please see my review of the original Buffettology. The comments there largely apply here also. This second book is supposedly written with a down market in mind whereas the first was more bull market oriented. Actually, the second book is a very slightly more sophisticated version of the first where the authors have expanded and clarified several topics. For choosing strong consumer oriented companies with durable competitive advantages the authors include the return on total capital in the selection process. This is simply an additonal filter to what was in the first volume. There is also a more sophisticated study of when to sell a stock and a discussion of what makes a company profitable. This info and a reworded rehash of several chapters of the original are what make up the first 168 pages. There is some new information here that was not in the original. The writing in this first section is better than in the original Buffettology. Most of the remaining holes the reader can fill in with some additional research. Pages 169-189 are a discussion of "Where Warren Is Investing Now." There is definitely overlap with the first book here and a lot of it. There are a few additions however and some are worth noting. The section on arbitrage remains lightweight in this version although that may be good for the average investor. The final sections which deal with the mathematical equations are virtually reproduced from the original Buffettology and the workbook. This is sad for that is the portion of the book which could have used rewriting the most. My comments from Buffettology are still true. The math is not as terrible as some believe but the sections could have been written better. Frankly this is just laziness on the authors' part and nothing else. In the final analysis what is probably most useful to note about both books is that they could have used a good financial appendix and a good financial glossary. The value of these already excellent books would have doubled.
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20 of 22 people found the following review helpful:
5.0 out of 5 stars A Great Book For Making Money In Bear Markets, October 4, 2002
By C. Ashford (Omaha, Ne USA) - See all my reviews
(REAL NAME)   
I've read all the "Buffett Books" and the Buffettology seies is the by far the best! Proof is pudding and these books have made me lots of money and, most important, have kept me from losing money. The New Buffettology explains how Warren Buffett avoided being slaughtered when the high-tech bubble imploded. It also explains in great detail how Buffett determines what companies to invest in during bear markets - a great thing to know! I bought this book (and I buy few new books because I sell used books for a living) because of the recommendation on the back by Tim Vic the celebrated author of "Wall Street on Sale" - in the world of value investing Tim Vic is the man - and I'm glad I didn't wait for it to come into the store! I highly recommend it for all serious investors who are interested in making money in this market! (If you read the original Buffettology -like I did -you are going to find that The New Buffettology explores new material that wasn't in the original - specifically how Warren determines when a market has topped or bottomed, plus the book contains the calculations that Buffett uses to determine when to sell a stock - something I've never seen before. Also there is an updated list of every stock Buffett has invested in - including his most recent investments - and a list of stocks that he will probably be looking to buy in this market. I also liked the in-depth study of Warren's arbitrage operations.) All in all it's a great book on the investment methods of Warren Buffett - the greatest investor of all time. I give it five stars and two thumbs up!!!
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Most Recent Customer Reviews

2.0 out of 5 stars A little silly
I read this book and it's a little silly.

It's nicely written and I suppose it teaches you some things... but the question is, what does it teach exactly? Read more
Published 2 months ago by Paul N.

5.0 out of 5 stars Great Foundation
I absolutely loved this book. I follow Warren Buffett's philosophy of investing and found this book a great read. Read more
Published 3 months ago by Mariusz Skonieczny

1.0 out of 5 stars The Absence of "Margin of Safety"
This book fails to address what Buffett attributes as the most important investing concept: the "Margin of Safety"
Published 8 months ago by B. Nagata

1.0 out of 5 stars A Total Frustration!!
Don't be deceived by the high ratings on Amazon.

This book might be the worst book I have read on investments. Read more
Published 11 months ago by Ozan S

2.0 out of 5 stars Nothing really new here
The title of this book is a misnomer because the content is really not particularly new or fresh. Readers might buy this, or the previous Buffettology book by the authors, but... Read more
Published 11 months ago by Theopholus

5.0 out of 5 stars Best Buffett Book!
"The New Buffettology" not only summarizes Buffett's approach to investing, it also provides a large number of illustrative examples. Read more
Published 12 months ago by Loyd E. Eskildson

5.0 out of 5 stars One of the best Buffett books
This is probably the best Buffett book that I have read. Most of the books about Buffett talk about his life history and how he bought shares of Company X twenty years ago for $10... Read more
Published 14 months ago by T. Powell

4.0 out of 5 stars Get the Audio Instead
Many books have been written about Warren Buffet's way of picking the right stocks at the right time, but this one is the most sound, concise and actionable. Read more
Published 20 months ago by Maxim Masiutin

5.0 out of 5 stars Fly on Buffett's Wall
Though I've successfully invested in the market for years, I'd never actually read much about Buffett or his methods. Read more
Published 20 months ago by heyteach

4.0 out of 5 stars Good review, a little too much word
This is a good book, and a very easy read. However, it sometimes repeats very simple material over and over which could make the reader bored.
Published on June 7, 2007 by O F

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