From Library Journal
The punch-card era was brief, but Cortada, a former IBM executive and prolific writer on data processing, finds it remarkably predictive of today's computer industry. He focuses on business structures and marketing practices developed for card equipment, typewriters, calculators, and other office machines and gives extensive, if dry, detail on the financial and distribution sides of the industry. Short corporate histories are featured on NCR, Burroughs, and Remington Rand, and individual industry achievers such as Thomas Watson are also profiled at length, though exclusively through their business personae. For business history collections. (Index not seen.)-- Justine Roberts, Mill Valley, Cal.
Copyright 1993 Reed Business Information, Inc.
--This text refers to an out of print or unavailable edition of this title.
From The Washington Post
"The computer didn't spring full-blown from the brows of men like Steve Jobs and Bill Gates. The automation movement that prepared the way for today's personal computer, the author shows, began in the 19th century with the invention of the typewriter and the adding machine."
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