Elements of Graph Design (Paperback)

by Stephen M. Kosslyn (Author)

Editorial Reviews

Product Description
Graphs and other visual displays of information have become a pervasive part of our environment. In Elements of Graph Design , noted psychologist Stephen Kosslyn explains step-by-step how to create effective displays of quantitative data, with guidelines based on our current understanding of how the brain processes information. Unlike any other guide to designing graphs, it demonstrates clearly why certain graph formats and elements work better than others in specific situations. For those who prepare, use and interpret graphic data, Elements of Graph Design explores the crucial connections between the design, the data, and the reader. When read cover to cover or used as a hands-on working reference, it offers a wealth of advice on effectively conveying information visually.

Product Details

• Paperback: 309 pages
• Publisher: W.H. Freeman & Company (January 1993)
• Language: English
• ISBN-10: 071672362X
• ISBN-13: 978-0716723622
• Product Dimensions: 9.9 x 6.6 x 0.7 inches
• Shipping Weight: 1.2 pounds
• Average Customer Review: 5.0 out of 5 stars See all reviews (2 customer reviews)
• Amazon.com Sales Rank: #804,918 in Books (See Bestsellers in Books)

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  #80 in	Books > Science > Mathematics > Applied > Graph Theory
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Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

5.0 out of 5 stars An essential classic, March 17, 2008

By	Noah Iliinsky "Information Visualizer" (SEATTLE, WA USA) - See all my reviews (REAL NAME)

This is a phenomenal book on designing graphs so they can be understood. It is clearly written, well reasoned, and full of very practical advice and good examples. There is nothing else like it. If you need to create effective, accurate graphs, and read just one book, this is the one.

Note that this book has been re-released as Graph Design for the Eye and Mind.

1 of 1 people found the following review helpful:

5.0 out of 5 stars Very Handy To Have Around, October 26, 2008

By	EMTP EJ "EJ" (Washington, DC USA) - See all my reviews

This book can be handy to have around for when you are deciding what kind of graph to use where. It has dos and don't s which can help you learn what not to do when representing your information. It might help tip things in your favor when it comes down to the big sale or a presentation that helps you get kudos from the boss. And also help you not mess things up.