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Editorial Reviews
Book Description
With easy-to-follow tutorials, ready-to-use HTML templates, and loads of working samples, this book meets the needs of both segments in a burgeoning market-Web developers proficient with HTML but not with television production, and television professionals needing to better understand, envision, and initiate enhanced TV projects. INTERACTIVE TV IN ACTION describes a variety of design techniques and methods to readily adapt existing broadcast and Web material for interactive television and WebTV(r). By using Microsoft's WebTV Plus and Web TV for Microsoft (r) Windows(r) 98 technologies, and following design standards outlined by the Advanced Television Enhancement Forum Specification (ATVEF), readers learn how to integrate HTML content into television to transform traditionally passive TV viewing into a richer, more engaging, self-directed experience.
Book Info
Create the next generation of interactive TV entertainment and e-commerce with Microsoft TV. Softcover. CD-ROM included. DLC: Interactive television.
With easy-to-follow tutorials, ready-to-use HTML templates, and loads of working samples, this book meets the needs of both segments in a burgeoning market-Web developers proficient with HTML but not with television production, and television professionals needing to better understand, envision, and initiate enhanced TV projects. INTERACTIVE TV IN ACTION describes a variety of design techniques and methods to readily adapt existing broadcast and Web material for interactive television and WebTV(r). By using Microsoft's WebTV Plus and Web TV for Microsoft (r) Windows(r) 98 technologies, and following design standards outlined by the Advanced Television Enhancement Forum Specification (ATVEF), readers learn how to integrate HTML content into television to transform traditionally passive TV viewing into a richer, more engaging, self-directed experience.
Book Info
Create the next generation of interactive TV entertainment and e-commerce with Microsoft TV. Softcover. CD-ROM included. DLC: Interactive television.
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Inside This Book Citations: This book cites 1 book Explore: Citations | Books on Related Topics | Concordance | Text Stats Key Phrases - SIPs: content creation standards, yellow selection box, trigger receiver object, pizza application, attention await (more) Key Phrases - CAPs: Programmer's Guide, Link Creator, Design Guide, Select Option Group, Microsoft Windows (more) Browse Sample Pages: Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover | Surprise Me! |
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Inside This Book
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First Sentence:
Microsoft TV, which provides a software platform for creating interactive TV content as well as other enhanced TV service, will vitalize traditional television programming and attract viewers to television in new, exciting, and engaging ways. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
content creation standards, yellow selection box, trigger receiver object, pizza application, attention await, order entry page, generic folder, exotic excursions, script trigger, transparent attribute, using inline styles, recordset object, textarea controls, using absolute positioning, following sample code, preload images, empty recordset, following code sample, pizza type, following code snippet shows, most impressive monuments, submit event, link utility, linked style sheets, source code window Key Phrases - Capitalized Phrases (CAPs): (learn more)
Programmer's Guide, Link Creator, Design Guide, Select Option Group, Microsoft Windows, Microsoft Internet Explorer, River Queen, Tailspin Toys, Advanced Television Enhancement Forum, Display Name, Microsoft Access, Flash Player, Visual Basic, Windows Explorer, High Color, Macromedia Flash, True Color, Bob's Gourmet Supreme, Data Objects, Object Browser, Select Case, Garden Veggie Delight, Big Kahuna Hawaiian, Formatting Microsoft,
Microsoft TV, which provides a software platform for creating interactive TV content as well as other enhanced TV service, will vitalize traditional television programming and attract viewers to television in new, exciting, and engaging ways. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
content creation standards, yellow selection box, trigger receiver object, pizza application, attention await, order entry page, generic folder, exotic excursions, script trigger, transparent attribute, using inline styles, recordset object, textarea controls, using absolute positioning, following sample code, preload images, empty recordset, following code sample, pizza type, following code snippet shows, most impressive monuments, submit event, link utility, linked style sheets, source code window Key Phrases - Capitalized Phrases (CAPs): (learn more)
Programmer's Guide, Link Creator, Design Guide, Select Option Group, Microsoft Windows, Microsoft Internet Explorer, River Queen, Tailspin Toys, Advanced Television Enhancement Forum, Display Name, Microsoft Access, Flash Player, Visual Basic, Windows Explorer, High Color, Macromedia Flash, True Color, Bob's Gourmet Supreme, Data Objects, Object Browser, Select Case, Garden Veggie Delight, Big Kahuna Hawaiian, Formatting Microsoft,