Start Your own E-Business (Start Your Own . . .) by Robert McGarvey  (9)
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Book Description
Enter Smart Business Solutions for E-Commerce, the book that will show you, the e-commerce manager or entrepreneur, where to start, which end is up, and which tools and technologies can help you. Whether your e-commerce endeavor is consumer-oriented or business-to-business, this book covers what you really need to know to get into the e-commerce game. It offers you valuable information about everything from how to develop on line strategies to how to organize content and oversee a transaction system. It will show you what to consider in building a site, as well as how to maintain freshness and quality, mind legal matters, promote the site, a nd decide whether to house it on your own server or have it hosted elsewhe re. Along the way, this book highlights the products and services that make building and maintaining an e-commerce site an easily manageable task.
Book Info
Discusses how to build an E-commerce site, organizing the structure, content, front end and backend, what kinds of operations require a database and transaction processing system, what questions to ask a Web developer, and budget resources for ongoing site maintenance. Softcover. DLC: Electronic commerce.
Enter Smart Business Solutions for E-Commerce, the book that will show you, the e-commerce manager or entrepreneur, where to start, which end is up, and which tools and technologies can help you. Whether your e-commerce endeavor is consumer-oriented or business-to-business, this book covers what you really need to know to get into the e-commerce game. It offers you valuable information about everything from how to develop on line strategies to how to organize content and oversee a transaction system. It will show you what to consider in building a site, as well as how to maintain freshness and quality, mind legal matters, promote the site, a nd decide whether to house it on your own server or have it hosted elsewhe re. Along the way, this book highlights the products and services that make building and maintaining an e-commerce site an easily manageable task.
Book Info
Discusses how to build an E-commerce site, organizing the structure, content, front end and backend, what kinds of operations require a database and transaction processing system, what questions to ask a Web developer, and budget resources for ongoing site maintenance. Softcover. DLC: Electronic commerce.
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Inside This Book Citations: This book cites 1 book | 6 books that cite this book Explore: Citations | Books on Related Topics | Concordance | Text Stats Key Phrases - SIPs: web shop, online branding, branding message, document root directory, email discussion groups (more) Key Phrases - CAPs: Build Your E-Commerce Website, Plan Your E-Commerce Initiative, United States, Creating Online Branding, Microsoft Excel (more) Browse Sample Pages: Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover | Surprise Me! |
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Inside This Book
(learn more)
First Sentence:
It's a bonanza. That's the public's perception of e-commerce, and market researchers agree. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
web shop, online branding, branding message, document root directory, email discussion groups, online setting, public website, measuring traffic, staging server, site yourself, building traffic, compelling content, sales site, feature creep, transaction system, flat file database Key Phrases - Capitalized Phrases (CAPs): (learn more)
Build Your E-Commerce Website, Plan Your E-Commerce Initiative, United States, Creating Online Branding, Microsoft Excel, Forrester Research, Assessing Your E-Commerce Success, Amending Your Site, Alta Vista, Microsoft Office, Microsoft Internet Explorer, Microsoft Outlook, Microsoft Windows, Search Engine Watch, Tauber Kienan Associates, E-Commerce Management Center, Microsoft Access, Microsoft Project, Leveraging Archived Email, Media Metrix, Microsoft Internet Information Server, Microsoft Word, Network Solutions New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Copyright | Table of Contents | Excerpt | Index |
It's a bonanza. That's the public's perception of e-commerce, and market researchers agree. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
web shop, online branding, branding message, document root directory, email discussion groups, online setting, public website, measuring traffic, staging server, site yourself, building traffic, compelling content, sales site, feature creep, transaction system, flat file database Key Phrases - Capitalized Phrases (CAPs): (learn more)
Build Your E-Commerce Website, Plan Your E-Commerce Initiative, United States, Creating Online Branding, Microsoft Excel, Forrester Research, Assessing Your E-Commerce Success, Amending Your Site, Alta Vista, Microsoft Office, Microsoft Internet Explorer, Microsoft Outlook, Microsoft Windows, Search Engine Watch, Tauber Kienan Associates, E-Commerce Management Center, Microsoft Access, Microsoft Project, Leveraging Archived Email, Media Metrix, Microsoft Internet Information Server, Microsoft Word, Network Solutions New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Copyright | Table of Contents | Excerpt | Index |