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Gonzo Marketing: Winning Through Worst Practices
 
 
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Gonzo Marketing: Winning Through Worst Practices (Hardcover)

by Christopher Locke (Author) "MARKET RESEARCH IS DEAD..." (more)
Key Phrases: gonzo model, new micromarkets, gonzo marketing, The New York Times, Della Femina, Time Warner (more...)
3.6 out of 5 stars See all reviews (36 customer reviews)


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