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Editorial Reviews
Review
A book all those involved in today’s content businesses would benefit from reading. -- Pete Downton, Director of Business Development & Strategic Partnership, Warner Music International
A comprehensive and authoritative summary of the new era of mobile communication. -- Sean Maloney, Executive Vice President, GM Mobility Group, Intel Corporation
A fundamental resource for anyone interested in the next stage of communications evolution. -- Barry Peters, Director, Emerging Media & Relationship Marketing, Carat Interactive
Dan Steinbock has written a monumental and comprehensive history and textbook for the wireless industry. -- Martin Cooper, Chairman, ArrayComm, Inc
Steinbock’s book is an exciting exploration of what’s turning out to be the most transformative technology of the 21st century. -- Geoffrey Frost, Chief Marketing Officer, Motorola Inc
A comprehensive and authoritative summary of the new era of mobile communication. -- Sean Maloney, Executive Vice President, GM Mobility Group, Intel Corporation
A fundamental resource for anyone interested in the next stage of communications evolution. -- Barry Peters, Director, Emerging Media & Relationship Marketing, Carat Interactive
Dan Steinbock has written a monumental and comprehensive history and textbook for the wireless industry. -- Martin Cooper, Chairman, ArrayComm, Inc
Steinbock’s book is an exciting exploration of what’s turning out to be the most transformative technology of the 21st century. -- Geoffrey Frost, Chief Marketing Officer, Motorola Inc
Review
"Steinbock has interviewed approximately 80 senior execs at companies like Motorola - he's got the inside scoop on what works - and what doesn't - in the mobile revolution.... Steinbok has produced a valuable guide." -- "Kirkus Reviews"
--This text refers to the
Paperback
edition.
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Inside This Book
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First Sentence:
Move over Bill Gates, stand aside Steve Jobs, said the industry pundits after CeBIT 1998, the famous trade conference. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
leading mobile vendors, mobile consumer services, mobile enterprise solutions, mobile business services, mobile marketing campaigns, mobile value chain, transition from voice, mobile innovation, standby screens, mobile leaders, multimedia cellular, marketing service providers, new mobile services, mobile revolution, mobile media, mobile content, mobile entertainment, twin drivers, mobile portal, mobile players, media licensing, mobile space, wireless space, mobile campaigns, digital transition Key Phrases - Capitalized Phrases (CAPs): (learn more)
United States, Vodafone Live, Western Europe, North America, American Idol, Nokia Corp, Hong Kong, Latin America, Wall Street, China Mobile, Sony Pictures, Fox Sports, Geoffrey Frost, New York Times, Takeshi Natsuno, Game Boy Advance, Middle East, New York City, South Korea, China Unicorn, Sony Ericsson, South Africa, United Kingdom, Bill Gates, Cartoon Network New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Move over Bill Gates, stand aside Steve Jobs, said the industry pundits after CeBIT 1998, the famous trade conference. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
leading mobile vendors, mobile consumer services, mobile enterprise solutions, mobile business services, mobile marketing campaigns, mobile value chain, transition from voice, mobile innovation, standby screens, mobile leaders, multimedia cellular, marketing service providers, new mobile services, mobile revolution, mobile media, mobile content, mobile entertainment, twin drivers, mobile portal, mobile players, media licensing, mobile space, wireless space, mobile campaigns, digital transition Key Phrases - Capitalized Phrases (CAPs): (learn more)
United States, Vodafone Live, Western Europe, North America, American Idol, Nokia Corp, Hong Kong, Latin America, Wall Street, China Mobile, Sony Pictures, Fox Sports, Geoffrey Frost, New York Times, Takeshi Natsuno, Game Boy Advance, Middle East, New York City, South Korea, China Unicorn, Sony Ericsson, South Africa, United Kingdom, Bill Gates, Cartoon Network New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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