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Web Site Analysis and Reporting (Paperback)

~ (Author), Kerri-Leigh Grady (Author)

3.6 out of 5 stars See all reviews (11 customer reviews)

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Editorial Reviews

Product Description

With the explosion of commerce on the Internet, businesses have rushed to stake their claim in this new dynamic industry. However, there have been no role models or guides to follow, until now! Web Site Analysis & Reporting provides you with a tool for business on the Internet. It covers Web site analysis in terms of navigation, design, e-commerce solutions, Web security, traffic reporting and analysis, search engine analysis, and capitalization of return traffic. This book provides you with the necessary tool for determining the effectiveness of an online business in a variety of categories, as well as offers solutions for Web site improvement. Web Site Analysis & Reporting is a must-have for anyone conducting business on the Internet!

Product Details

Paperback: 656 pages
Publisher: Premier (June 2001)
Language: English
ISBN-10: 0761528423
ISBN-13: 978-0761528425
Product Dimensions: 9 x 7.2 x 1.8 inches
Shipping Weight: 2.8 pounds

Average Customer Review: 3.6 out of 5 stars See all reviews (11 customer reviews)

Amazon.com Sales Rank: #2,114,361 in Books (See Bestsellers in Books)

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	55% buy the item featured on this page: Web Site Analysis and Reporting 3.6 out of 5 stars (11)
	45% buy Web Analytics: An Hour a Day 4.8 out of 5 stars (68) $19.79

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Customer Reviews

11 Reviews

5 star:		(7)
4 star:		(0)
3 star:		(0)
2 star:		(1)
1 star:		(3)

Average Customer Review

3.6 out of 5 stars (11 customer reviews)

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Most Helpful Customer Reviews

13 of 13 people found the following review helpful:

5.0 out of 5 stars This book has all the nuts and bolts you need!, August 15, 2002

By	shortgreekguy2 (Idyllwild, California) - See all my reviews

If you ever felt totally overwhelmed about how to write a compelling title tag, non-spamming meta tags and how to make your web site search engine friendly without paying mega bucks to someone else to optimize it for you then this book is for you. It is to the point, easy to understand, has tons of great examples and yet is detailed and innovative enough for even the pros to learn new tricks. I liked it so much that a bought a copy for work and one for home too. Save yourself a lot of frustration and buy this book. You won't be disappointed.

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11 of 11 people found the following review helpful:

2.0 out of 5 stars Misleading Title, January 3, 2003

By A Customer

This book has a misleading title. It is more about running a website in general rather than specifically about analysis and reporting. Also it is definetely geared towards individuals who are new to the field and running their own small website.

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5 of 5 people found the following review helpful:

1.0 out of 5 stars Cd-Rom not complete, November 18, 2002

By	Questionhead "Questionhead" (Singapore, Singapore Singapore) - See all my reviews

The cd-rom comes with the book is not complete, the most important file - The Checklist (appendix) are missing and appear as a broken link in the cd-rom. What a disappointment.

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Most Recent Customer Reviews

5.0 out of 5 stars Covers analysis from internal and external views
Despite some contrary comments, this book does live up to its title. The 32 chapters and three appendices, divided into eight parts, cover the full spectrum of web site analysis... Read more

Published on October 2, 2002 by Mike Tarrani

1.0 out of 5 stars This is a joke
I must admit I was teased by the reviews. 5 stars! Must be good... NOT! What a disappointment. I've read two thirds of the book and I've yet to find something about either... Read more

Published on July 10, 2002 by Ugo Cei

1.0 out of 5 stars Disappointing for marketers with 3+ years experience
I found this book to be repititon of most of the internet marketing ideas I implement on a daily basis. Read more

Published on July 8, 2002 by wilreynolds

5.0 out of 5 stars Useful resource for e-commerce site owners
This book effectively outlines the essential steps to assure the effectiveness of your e-commerce web site. Read more

Published on September 9, 2001 by BelleP

5.0 out of 5 stars An excellent reference
This book has a lot of information about running a successful website. It is full of ideas on how to get visitors and once you have them, to give them a reason to come back... Read more

Published on July 1, 2001 by software geek

5.0 out of 5 stars The Best E-Commerce Book Available
This book has a wealth of knowledge that the title does not accurately capture. This is a must have resource for anyone even thinking about starting a website to the most... Read more

Published on June 11, 2001 by sapphossisters

5.0 out of 5 stars Right on target
Web Site Analysis and Reporting is right on target. It contains a lot of useful facts, and is well-organized. Read more

Published on June 11, 2001

5.0 out of 5 stars Excellent resource -- full of great information
I do business on the Web, so when I saw this book on ways to analyze my business to make it more productive, I immediately bought it from Amazon. Read more

Published on May 31, 2001 by Web Lady Cindy

› See all 11 customer reviews...

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