Leading Out Loud: Inspiring Change Through Authentic Communications, New and Revised by Terry Pearce  (28)
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Editorial Reviews
Amazon.com
David S. Pottruck, president and co-CEO of Charles Schwab, and Terry Pearce, founder of Leadership Communication, are among those who believe the Net will forever change the way business is conducted--if it hasn't done so already. In Clicks and Mortar, they draw on personal experience to suggest corporate officials prepare for this new reality by refocusing their practices, principles, and passions on the real needs of a 21st-century company. The book's first section, "Culture at the Core," identifies corporate culture as today's primary driver of growth and explores ways to create, improve, and sustain it ("through language, image, and ritual") for the wired era. The book's second section, "Leadership Practices," examines the way our technology-dominated environment impacts organizational behavior and the qualities leaders must possess (personal integrity and open communication) to inspire the "breakthrough thinking" needed to thrive. The third section, "Management Practices," investigates basic tools like measurement, marketing, and customer relations and describes how they can be updated for this brave new cyberworld. An additional chapter brings together eight business and academic players, including Microsoft's Steve Ballmer and Novell's Eric Schmidt, to speculate on the future of commerce. If you're not afraid to use "organizational transformation" and "personal change" in the same sentence, you'll find value here. --Howard Rothman
From Publishers Weekly
The more things change, the more you must concentrate on the basics of running your business, according to Pottruck, president and co-CEO of the Charles Schwab investment firm, and consultant Pierce, author of Leading Out Loud. In their view, the basics include creating a corporate vision that drives the firm and the company culture forward, having a leader who models that vision and keeps the company on course and implementing management practices designed to realize the vision. It is hard to disagree with these tenets, and there is nothing wrong with reviewing the basics, but the authors don't probe very deeply into the ways that the Internet--the "clicks" in their title--affects their basic principles. They might have achieved it by exploring the insights in the final chapter--which features a "dialogue on the future" with such figures as Steve Ballmer, president of Microsoft; Lew Platt of Hewlett-Packard (who also wrote the foreword); and venture capitalist Ann Winblad in a roundtable discussion--or through a more detailed look at Charles Schwab's integration of the Internet into its existing "retail outlets." Instead, we get a rehash of what most leaders already know, aridly wrought in workmanlike prose. (Apr.)
Copyright 2000 Reed Business Information, Inc.
See all Editorial Reviews
David S. Pottruck, president and co-CEO of Charles Schwab, and Terry Pearce, founder of Leadership Communication, are among those who believe the Net will forever change the way business is conducted--if it hasn't done so already. In Clicks and Mortar, they draw on personal experience to suggest corporate officials prepare for this new reality by refocusing their practices, principles, and passions on the real needs of a 21st-century company. The book's first section, "Culture at the Core," identifies corporate culture as today's primary driver of growth and explores ways to create, improve, and sustain it ("through language, image, and ritual") for the wired era. The book's second section, "Leadership Practices," examines the way our technology-dominated environment impacts organizational behavior and the qualities leaders must possess (personal integrity and open communication) to inspire the "breakthrough thinking" needed to thrive. The third section, "Management Practices," investigates basic tools like measurement, marketing, and customer relations and describes how they can be updated for this brave new cyberworld. An additional chapter brings together eight business and academic players, including Microsoft's Steve Ballmer and Novell's Eric Schmidt, to speculate on the future of commerce. If you're not afraid to use "organizational transformation" and "personal change" in the same sentence, you'll find value here. --Howard Rothman
From Publishers Weekly
The more things change, the more you must concentrate on the basics of running your business, according to Pottruck, president and co-CEO of the Charles Schwab investment firm, and consultant Pierce, author of Leading Out Loud. In their view, the basics include creating a corporate vision that drives the firm and the company culture forward, having a leader who models that vision and keeps the company on course and implementing management practices designed to realize the vision. It is hard to disagree with these tenets, and there is nothing wrong with reviewing the basics, but the authors don't probe very deeply into the ways that the Internet--the "clicks" in their title--affects their basic principles. They might have achieved it by exploring the insights in the final chapter--which features a "dialogue on the future" with such figures as Steve Ballmer, president of Microsoft; Lew Platt of Hewlett-Packard (who also wrote the foreword); and venture capitalist Ann Winblad in a roundtable discussion--or through a more detailed look at Charles Schwab's integration of the Internet into its existing "retail outlets." Instead, we get a rehash of what most leaders already know, aridly wrought in workmanlike prose. (Apr.)
Copyright 2000 Reed Business Information, Inc.
See all Editorial Reviews
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