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Boot Your Broker!: A Do-It-Yourself Kit for Online Investing
 
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Boot Your Broker!: A Do-It-Yourself Kit for Online Investing [ILLUSTRATED] (Paperback)

by Lauramaery Gold (Author), Laura Maery Gold (Author), Dan Post (Author)
3.8 out of 5 stars See all reviews (5 customer reviews)


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Editorial Reviews

Amazon.com Review
Want to know how to develop a personal financial plan? Looking for a top-performing mutual fund? Wondering which software stocks are expected to enjoy the fastest earnings growth? Answers to these and almost every other imaginable investment question are on the Internet--if you know where to look. Fortunately Boot Your Broker! can help investors find, sift, and use the Web's vast cornucopia of information. It is a solid introduction to online investing, useful for anyone but especially appropriate for those new to the world of finance, online or otherwise. The book explains some fundamentals of financial planning, citing many educational Web sites on concepts such as the time value of money and dollar-cost averaging. Basic information, augmented by more Web referrals, is provided for a wide variety of investments, from stocks and bonds to commodities, currencies, and collectibles. Boot Your Broker! includes details on the mechanics of making an online stock trade through E*Trade, a brokerage that receives special, favorable treatment throughout. E*Trade's president wrote the foreword, and a demonstration CD-ROM for E*Trade is included. The authors do not explain the connection except to say that E*Trade is "the primary reason this book exists." The book does give cursory information about 10 other online brokerages. --Barry Mitzman

Product Description
Now, users can take control of their own investments- online. Using expert advice and real-world examples, readers will learn how to find and analyze the best investment data, effectively use free, real-time market information, and receive their first trade free from E*Trade.
  • Emphasizes online investing with E*Trade
  • Saves users hours of time and money by showing them how to trade stocks and options online
  • Shares invaluable tips on how to grow personal investments
  • CD-ROM is loaded with ISP, browser, E*Trade trading demo, and hot links to the best investment sites


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Product Details

  • Paperback: 271 pages
  • Publisher: Que (October 1, 1997)
  • Language: English
  • ISBN-10: 0789712318
  • ISBN-13: 978-0789712318
  • Product Dimensions: 8.9 x 7.2 x 1 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 3.8 out of 5 stars See all reviews (5 customer reviews)
  • Amazon.com Sales Rank: #2,868,344 in Books (See Bestsellers in Books)

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Customer Reviews

5 Reviews
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Average Customer Review
3.8 out of 5 stars (5 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
3 of 3 people found the following review helpful:
5.0 out of 5 stars No More High Trading Commissions, October 14, 1997
By A Customer
From the Back Cover: Now is a great time to be an investor...Boot Your Broker! is the ultimate guide to online investing. You'll discover the best online financial resources. Learn trading and analysis techniques from Wall Street experts. And best of all, you'll never have to pay high trading commissions again.

* Save with lower commissions
* Take control of your investments
* Place orders from anywhere, at any time
* Manage your portfolio on your computer
* Navigate the best financial Web sites
* Learn about Internet security

Author LauraMaery Gold is an editor and financial columnist for a number of international business publications. A former financial planner and tax advisor, she also has business reporting experience with the Daily Herald, The Money Experts, the China Economic News, The Industrialist, and more.

Author Dan Post is a professional software engineer and database desinger. He has been a long-time columnist for PC World, The Columbia Business Times, and others.

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2 of 3 people found the following review helpful:
2.0 out of 5 stars Outdated Links, June 7, 1998
By A Customer
This books is strewn with hyperlink references. If I had bought this book in 97 I would have been much better off, as all the links would probably be available. This said the book has taught me, a very inexperienced trader the basics of the stock market. The major lesson this book has taught me is that there is a lot more to learn. A CD is provided with all the links referenced in the book, so that you don't have to bother typing them, and an updated CD with all of the link working again would be great.
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5.0 out of 5 stars Insightful Thinking -- Too bad about the links, March 27, 2004
By A Customer
It's clear the authors are very capable financial journalists. Unlike other investing books I've read, this one is actually an amusing read...sort of in the tradition of Tobin. Even the section on technical analysis is readable.

A minor complaint: about a third of the web links are outdated...which is probably inevitable in any book about online anything. Fortunately, though, there's still plenty of meat here, even without the web links.

I'd recommend this book to anyone wanting to understand or review the basics of investing on line.

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Most Recent Customer Reviews

2.0 out of 5 stars Familiar with the Internet? Don't Go Here.
Even if your unfamiliar with the Net, much of the data regarding in this book is outdated. That being said it still may hold some value for those who are clueless. Read more
Published on March 28, 2002 by ljc1025

5.0 out of 5 stars Loved this book
Love the explanations in this book. Very readable. Helped me understand basic investing.
Published on November 2, 1998

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