Victory!: Applying the Proven Principles of Military Strategy to Achieve Greater Success in Your Business and (Hardcover)

~ (Author) "In every war, every battle, every great human endeavor, there must be clear, specific goals and objectives..." (more)
Key Phrases: major definite purpose, twenty answers, continuous offensive, World War, Gulf War, Genghis Khan (more...)

Editorial Reviews

Review

Because of the quantity and quality of the ideas therein, readers should carry it around and revisit it frequently. -- Reviewed by David Sandt Corderman, T + D. Alexandria, VA

I'd rate this book as excellent and place it on a list of books that should be read. -- Training & Development Magazine

It's highly recommended reading for anyone serious about improving his or her professional situation or quality of life. -- T & D Monthly- Reviewed by David Sandt Corderman

Review

“I’d rate this book as excellent and place it on a list of books that should be read. It’s well written and well edited and can be digested in small bits…..It’s highly recommended reading for anyone serious about improving his or her professional situation or quality of life.”

— Training & Development

Victory may help readers make sense of their chaotic business lives.”

— Steve Powers, syndicated columnist

See all Editorial Reviews

Product Details

• Hardcover: 304 pages
• Publisher: AMACOM; 1st edition (September 19, 2002)
• Language: English
• ISBN-10: 0814407501
• ISBN-13: 978-0814407509
• Product Dimensions: 9.4 x 6.3 x 1.1 inches
• Shipping Weight: 1.3 pounds
• Average Customer Review: 4.5 out of 5 stars  See all reviews (16 customer reviews)
• Amazon.com Sales Rank: #463,281 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

20 of 20 people found the following review helpful:

5.0 out of 5 stars Ooutstanding! Read this to revitalize your business, July 10, 2004

By A Customer

Nobody knows more about building or turning around a business than Brian Tracy. He has successfully created million dollar companies for himself as well as turned around many business. This book deals with military strategies as applied to business. Today, you can't just be good, you have to go beyond that just to keep up with your competition. Brian shows you how.

Great book for all business and management people.

10 of 10 people found the following review helpful:

5.0 out of 5 stars Highly Recommended!, December 31, 2002

By	Rolf Dobelli "getAbstract.com" (Switzerland) - See all my reviews (TOP 50 REVIEWER)    (REAL NAME)

Although it's an overused metaphor, top business speakers and best-selling author Brian Tracy show how you can apply battle-proven methods to achieving victory in the world of business. While many of the principles sound familiar, Tracy's presentation is lively and well organized. He covers the importance of having objectives, getting the facts, coordinating your activities, daring to go forward, concentrating your forces, conserving your resources and having one person in charge. He uses battlefield illustrations to remind us of these principles. He also draws on ancient and modern historical accounts of battles to illustrate the close connection between victory in war and in business. If your approach to business hinges on careful strategy and targeted planning, we from getAbstract think you will find tactical weapons in this military manual that you can muster in the fields of commerce.

6 of 6 people found the following review helpful:

4.0 out of 5 stars A Pyrrhic victory of sorts, September 9, 2003

By	"mbowman2" (Sydney) - See all my reviews

This book - and it is subtitled achieving sucess in business and personal life so no confusion as to its aim - is a good read. PLenty of white space within the pages so you never feel you're sitting down to read a tome on military tactics and strategy.
However, despite some interesting historical anecdotes, the book feels a little light on and simplistic. "Concentrate your forces" sounds great when supported by the single battle where it was employed to effect. However, in business terms, the same principle goes against standard practice of having a reasonably broad portfolio. If it all comes off - you look like a god. if it doesn't - you might just be another schmuck who tried and failed.
It's the kind of book that's great in paperback - less costly and something you can easily digest during a commute. at hardback price it's a little costly and a little light on.