by Tracy Pride Stoneman
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by Mark Dempsey
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by Daniel R. Solin
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by Gary Weiss
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by James M. Punderson
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by Tracy Pride Stoneman
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by Mark Dempsey
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by Daniel R. Solin
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by Gary Weiss
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by James M. Punderson
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The authors swear that every incident they recount in the book actually happened, even though names of people and companies have been changed. Sure, it would've been a more sensational book if the authors had gotten all this on the record, if we knew the name of the broker who used his clients to keep from getting his legs broken. But naming names isn't the point. What they want to do is show the fundamental conflict of interest that occurs between a broker and his clients: Clients only make money, in all likelihood, if they buy good stocks and hold onto them for a long time. But the broker makes money only if his clients frequently buy and sell. Like any salesman, a broker really sells himself to clients. He earns their trust, and in return recommends financial moves that are in their best interest--he urges them to buy the stocks he makes the most money selling, and discourages them from buying others. Just about every chapter contains a shock of some sort. The lesson for investors reading this book is that your broker is a natural salesman, a high-roller. He wants to live a good life, and is awfully good at convincing people like you to pay for it. --Lou Schuler
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