by Pete Sessler
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Editorial Reviews
Product Description
Complete account of Willys-Overland Motors Inc advertising and their battle with the US Gov. to capture the rights to the JEEP trade name. 58 full page color WW2 Willys-Overland jeep ads in LARGE 10.5 X 14 inch format!! Full descriptions of ads and illustrations, US FTC Findings & Order, trade mark regulation info., etc.
About the Author
Fred Coldwell, a 20 year resident of Denver, Colorado, has long been interested in functional utility vehicles, especially light trucks adopted to farm use. He first began collecting WW2 jeep magazine ads ten years ago as an antidote to collecting actual military jeeps.
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Inside This Book
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First Sentence:
YOU'VE got to he tough to take the rough-and-tumble jolting of a mordern tank or scout car. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
blackout driving lamp, mighty jeep, jeep ads, mobile power unit, word jeep, slat grill, civilian jeep, name jeep, windshield cover, solid disc wheels, banner line, headlight doors, adjusting arms, spare gas, military jeeps, top bows, pilot model, trademark application, years last past, scout car, quartermaster corps Key Phrases - Capitalized Phrases (CAPs): (learn more)
Willys-Overland Motors, Quartermaster Corps, Official Gazette, Pasture Green, World War, First Use Claimed, Trademark Reg, North Africa, Patent Office, New Guinea, Coast Guard, John Howard, Silver Star, United Nations, Army Ground Forces, Congressional Medal of Honor, Harvest Tan, Rationing Board, Saturday Evening Post June, Saturday Evening Post May, James Sessions, Saturday Evening Post July, Army Nurse Corps, Luzon Red, Uncle Sam New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | First Pages | Back Cover | Surprise Me!
YOU'VE got to he tough to take the rough-and-tumble jolting of a mordern tank or scout car. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
blackout driving lamp, mighty jeep, jeep ads, mobile power unit, word jeep, slat grill, civilian jeep, name jeep, windshield cover, solid disc wheels, banner line, headlight doors, adjusting arms, spare gas, military jeeps, top bows, pilot model, trademark application, years last past, scout car, quartermaster corps Key Phrases - Capitalized Phrases (CAPs): (learn more)
Willys-Overland Motors, Quartermaster Corps, Official Gazette, Pasture Green, World War, First Use Claimed, Trademark Reg, North Africa, Patent Office, New Guinea, Coast Guard, John Howard, Silver Star, United Nations, Army Ground Forces, Congressional Medal of Honor, Harvest Tan, Rationing Board, Saturday Evening Post June, Saturday Evening Post May, James Sessions, Saturday Evening Post July, Army Nurse Corps, Luzon Red, Uncle Sam New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | First Pages | Back Cover | Surprise Me!
Citations (learn more)
This book cites 4
books:
- Arts and Crafts (Dk Collector's Guides) by Judith Miller in Front Matter
- San Francisco, California by California State Automobile Association in Front Matter
- Under Fire: An American Story by Oliver L. North on page 82
- Winston Churchill (Penguin Lives) by John Keegan on page 81
What Do Customers Ultimately Buy After Viewing This Item?
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55% buy the item featured on this page: Selling The All-American Wonder: The World War II Consumer Advertising of Willys-Overland Motors, Inc. |
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35% buy All American Wonder, Vol 1 |
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8% buy Jeep (Collector's Library) $14.93 |
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2% buy Jeep Cj Rebuilder's Manual, 1946-1971: Mechanical Restoration Unite Repair and Overhaul Performance Upgrades for Jep CJ-2A, CJ-3A, CJ-3B, CJ-5 and CJ-6 and MB, M38, and M38A1 $26.37 |
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