Review
"As the business opportunities in Asia grow, so does the competition. In Asia, perhaps more than any other region in the world, being competitive means understanding the local cultures. Mary Bosrock provides a helpful guide to understanding Asia." --
Walter F. Mondale, Former Vice President of the United States and Ambassador to Japan"Asia is often seen as the land of mystery. For the rest of this century and into the next, it is the land of business opportunity. Mary's book will help you to solve the mystery and seize the opportunity." --
Harry A. Hammerly, Executive Vice President, 3M Company"Companies like Honeywell are built around human relationships that allow us to serve customers wherever we find them on the globe. And, no matter how sophisticated we believe we have become as global citizens, basic courtesy from one person to another is still the primary language of business. Mary Bosrock's book,
Put Your Best Foot Forward - Asia, is an excellent example of how to relate to our global citizens." --
Michael R. Bonsignore, Chairman and CEO, Honeywell, Inc."Put Your Best Foot Forward-but watch your step. Compatible advice for the entrepreneur in Asia. Mary Bosrock's book will keep you-in the words of the Jesuit sermon-on the straight and narrow path between right and wrong." --
Dr. Anthony J. F. O'Reilly Chairman, President and CEO, H. J. Heinz Company"This book will be invaluable to Americans who travel to and do business in Asia. It gives practical guidance for most business and social situations. I plan to have it with me on my next trip." --
Frank Skillern, CEO, American Express Century BankGift buying for business travelers doesn't have to be limited to luggage... Here are some gift suggestions that travelers will want to take along rather than leave behind:...
Put Your Best Foot Forward is a four-book series for travelers who frequent Asia, Europe, Mexico, Canada and Russia and want helpful guidance on customs and etiquette. Author Mary Murray Bosrock is a former international editor of Foreign Trade magazine who has traveled and worked in foreign countries for 20 years. Says Anthony J.F. O'Reilly, chairman, president and CEO of H.J. Heinz on the Asia book: "Mary Bosrock's book will keep you, in the words of the Jesuit sermon, on the straight and narrow path between right and wrong." --
USA Today, Money section, November 28, 1995
Product Description
Asian cultures, so different from those of the West, make doing business and interacting with Asians richly rewarding-but particularly complex for Americans. This book is a guide to communicating with Asians in business and social situations. Designed to be simple to read and use, with easily accessible sections organized by country and behavior. Topics covered include Meeting and Greeting, Names and Titles, Corporate Culture, and Especially for Women.
Put Your Best Foot Forward-Asia is equally helpful for leisure travelers, students, teachers, people in the travel and hospitality industry, and hosts who entertain international guests.
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