Midwest Book Review
Garage Sale Magic is an easy-to-read book that deals with all the most important elements of garage sales. Garage Sale Magic includes such information as where to find things to sell, how to get free advertising, and what to do with leftovers after the sale. Michael and Pam (veteran garage sale entrepreneurs) cover every "tip, trick & technique" in the business of conducting a successful garage sale enterprise. Garage Sale Magic is filled with valuable, useful, and practical information. Garage Sale Magic is highly recommended for personal and community library acquisition.
New Choices, 1995 "Money's Worth" column
How To Hold A Successful Garage Sale: Whether we're cleaning old furniture and tools out of the garage to make room for the car or liquidiating a relative's estate, a yard sale can make the job relatively easy and very profitable - if it's done right. Garage Sale Magic! by Michael and Pam Williams (Freedom Publishing Co) suggests many ways to "move the merchandise." Here are a few:
*The most successful garage sales run three days, beginning on Friday and running through Sunday.
*Don't rely on posted notices exclusively; place ads in local newspapers.
*Try to get free publicity through a press release. It's more likely to be used if you provide a news angle. For example, you could announce you will be donating a percentage of the receipts to cancer research.
*Whenever it's legitimate, use the term "estate sale." It attracts more buyers than "yard sale."
*Price most items at 25 percent of retail; outdated electronic goods and clothes are usually discounted much more. If you price one item too high and buyers know it, they'll think everything is priced too high.
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