Will It Sell? How to Determine If Your Invention Is Profitably Marketable (Before Wasting Money on a Patent) (Paperback)

by James E. White (Author) "This book provides some useful information for inventors (and prospective inventors) but it is also both an advertisement for and an offer of services..." (more)
Key Phrases: toilet seat lifter, full patent application, own patent search, United States, Nolo Press, American Arbitration Association (more...)

Editorial Reviews

Review
Mr. White's book is not for light reading. It is the most technically competent book of its kind that I have come across--heavy with in-depth marketing advice. Very thorough. A valuable reference for inventors at any stage of experience. (Jack Lander, The Inventor's Bookstore, -- Jack Lander, The Inventor's Book store

Will It Sell? presents a sophisticated yet easy to follow approach to critical marketing methods and tactics every serious inventor will be able to apply to their day to day invention development activities right from the start. The 'Web' approach to resource listings is excellent and timely. The resource listings are top quality, well researched, hit the subject matter hard, and make for inventors' instant access to information that otherwise doubles the effective size of the book. Combined with the well-documented index, this book is a virtual 'pocket manual' that presents crisp, easy to find information on the myriad invention marketing and marketability issues inventors will encounter on their way to invention success. All in all, a fine job. -- patentcafe.com

Product Description
Describes many inexpensive ways inventors can figure out, while protecting all patent rights, what their idea's real value is long before it's necessary to spend money on the patent. Dozens of Internet and other resources are provided with complete instructions for using them to your best advantage. This book is designed as the first book a new inventor should read to figure out what they need to do, where they can get help, and how to avoid the costly pitfalls that every inventor faces. The marketing information provided and the many referrals to other resources will also be valuable to experienced inventors seeking to expedite the costly process of entering an unknown market.

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Product Details

• Paperback: 360 pages
• Publisher: James E. White & Associates (January 30, 2000)
• Language: English
• ISBN-10: 0967649404
• ISBN-13: 978-0967649405
• Product Dimensions: 8.5 x 5.4 x 0.9 inches
• Shipping Weight: 15.5 ounces (View shipping rates and policies)
• Average Customer Review: 4.0 out of 5 stars See all reviews (8 customer reviews)
• Amazon.com Sales Rank: #326,782 in Books (See Bestsellers in Books)

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  #5 in	Books > Professional & Technical > Law > Intellectual Property > Patent, Trademark & Copyright
  #62 in	Books > Professional & Technical > Engineering > Patents & Inventions

Customer Reviews

Most Helpful Customer Reviews

28 of 30 people found the following review helpful:

5.0 out of 5 stars For anyone considering bringing their invention to market, February 9, 2001

By	Midwest Book Review (Oregon, WI USA) - See all my reviews

Will It Sell? was specifically written for anyone considering bringing their invention to market. A key consideration in marketing a new idea or product is to determine its profitability, especially before investing capital on a patent. James White's practical, "reader friendly" informational manual will provide the non-specialist general reader with inexpensive techniques and practical steps to take in assessing whether or not their invention will be commercially viable. Fundamental issues are clearly addressed such as what a patentable invention is, the step for "idea development" and "product development"; advertising claims, getting professional help, even doing your own patent search. Dozens of Internet resources are provided with instructions for how best to utilize them. If you have an idea or an invention that you want to make money with, begin by a carefully reading of James White's Will It Sell?.

35 of 40 people found the following review helpful:

5.0 out of 5 stars Prepare Yourself for the Real World of Invention, November 23, 2001

By	Robert Scheinkman ([e-mail] - St. Louis, MO) - See all my reviews

"Will It Sell?" is deap reading for the "idea person" who thought that there was a pot of gold waiting at the end of the "good idea rainbow." James E. White, author, tells you like it is--he doesn't mince words. He digs out every fact and every reason why your inventive idea can "fail," but he hopes that you will be the one-in-one-hundred-inventors whose invention won't fail.. He will be your mentor. When Jim explains a fact and each step to follow, you get the feeling that he is looking over your shoulder, correcting and helping you in your every move. "This is the book." If you think reading it is tough, then don't become an inventor. He'll tell you "how to get there," with every reference on each of the 300 pages. And he shows, like no other author, that if you fail on any one stage, don't even think about averaging-out the stages of invention to Pass. He tells the truth-- "No one said it would be easy." -- Who am I to tell you about "Will It Sell?" -- only the President of the Inventors Association of St. Louis, a large inventors' helping organization founded in 1984, that augmented in 1990 the United Inventors Association of the USA - which has over 3000 members. That's who! BUY THE BOOK - "WILL IT SELL"

10 of 10 people found the following review helpful:

3.0 out of 5 stars There should be clear descriptions when people decide to sell brochure wear, October 21, 2005

By	David O. Shantz "DavidShantz" (Marin, CA) - See all my reviews (REAL NAME)

The advice seems to come from a real desire to share wisdom. However, the ideas can hardly seem impartial and objective with the degree of self-promotion the author indulges the reader in this short handbook. The author or editor of the book's description should try to clarify this position in the description. With the wealth of experience Mr. White has in this area, this book could have been written very professionally, as opposed to professionally promotional.