Book Description
Contrary to popular belief, nightclubs are not the meat markets they are purported to be. Nine out of ten men would agree that they are more accurately a source of ego-battering rejection, frustration, and humiliation. Likewise, nine out of ten women say that for them, nightclubs are a source of unwanted attention, overt sexual advances, and negative energy.
Despite the negative publicity that nightclubs often receive, they continue to provide more opportunity for men and women to meet on the weekends than do any other venues. Yet, on any given Friday or Saturday night, only 10% of the patrons look like theyre having fun and really make the most of the experience.
Why do women go to nightclubs? What do they most enjoy? What do they most hate? What do they notice about men in a club? What does a womans choice of drink reveal about her personality and her agenda? What can a man do to get and keep the "competitive" edge on other men?
These and many other questions are answered in the first book that deals specifically with male and female interaction in the "contrived" an "unnatural" nightclub and bar settings.
The authors reasoning and approach are quite simple if you think about it. Men dont pick up women. WOMEN CHOOSE THE MEN THEY WANT TO SPEND TIME WITH! For most men, approaching and meeting women is a chore. For most women, approaching and meeting men is a choice. It always has been.
About the Author
A twenty-year sales professional and fifteen-year club insider, Rodney Battles has combined his sales skills and firsthand experience to unravel the club scene conundrum and reveal "how" and "why" men and women do the things they do.