Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort, Second Edition (Paperback)

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Key Phrases: red flyer, executive branding, famous website, United States, San Francisco, Dancing Deer (more...)

Editorial Reviews

Review

This book's premise is simple, yet powerful. Business owners, especially those whose firms are intrinsically linked to their name and personal reputation, will find this book helpful. -- PR Week

Product Description

The best clients and customers are those that seek you out because they've already heard of you. Get Slightly FamousT shows how to build visibility and credibility by making yourself a thought leader and indispensable resource to your potential clients and customers. This expanded new edition provides a toolbox of strategies for: Getting consistent media attention; Using speaking engagements to cultivate your target market; Becoming a center of influence within your industry; Leveraging the Internet and Web 2.0 to its full potential;Creating ancillary info-products that supplement your income and build public awareness.

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Product Details

• Paperback: 312 pages
• Publisher: Bay Tree Publishing; 2 edition (July 25, 2007)
• Language: English
• ISBN-10: 0972002170
• ISBN-13: 978-0972002172
• Product Dimensions: 8.9 x 6.1 x 1 inches
• Shipping Weight: 1.2 pounds (View shipping rates and policies)
• Average Customer Review: 4.7 out of 5 stars  See all reviews (35 customer reviews)
• Amazon.com Sales Rank: #118,712 in Books (See Bestsellers in Books)

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Customer Reviews

Most Helpful Customer Reviews

15 of 15 people found the following review helpful:

5.0 out of 5 stars Worth the price for the teleseminar tips alone, September 7, 2005

By	Henry Devries "client seduction guru" (San Diego, CA) - See all my reviews (REAL NAME)

This review is from: Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort (Paperback)

Top notch. As a marketing consultant to independent professionals and small service busineses, I found this book to be outstanding. For example, the book describes how a new trend for professionals and consultants who want to woo and win new clients is to offer teleclasses, also known as telephone seminars or teleseminars. The book explains that having heard you speak, people feel they know you personally, and are more confident about hiring you. The advantages are abundant. You don't have to be personally present to give a talk that reaches your target market, says Van Yoder. Online chats and teleconferences, using your own or others' telephone lines, can help you reach a lot of people eager to hear your message. The book is filled with great advice like this.

13 of 13 people found the following review helpful:

5.0 out of 5 stars Practical, Must Have Advice for the Small Business , January 25, 2006

By	John E. Lincoln "www.jelincoln.com" (St. George, UT United States) - See all my reviews (REAL NAME)

Amazon Verified Purchase

This review is from: Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort (Paperback)

I have to agree with all the positive comments on this book. I've been in medical device consulting for over 10 years, and have tried some of the ideas in Yoder's book already (due to common sense or other consultants' / books' recommendations). But I found much more suggestions here, together w/ updated web-based ideas which I'm now working on employing. I also value his many real-world examples interspersed throughout the book. This is one of only a few books (and I have most) that I'll be rereading to assist in marketing my consulting services.

11 of 11 people found the following review helpful:

5.0 out of 5 stars A unique and instructional business guide, November 17, 2003

By	Midwest Book Review (Oregon, WI USA) - See all my reviews

This review is from: Get Slightly Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort (Paperback)

Get Slightly Famous: Become A Celebrity In Your Field And Attract More Business With Less Effort by Steven Van Yoder is a unique and instructional business guide to becoming famous within the context of the business world and thereby attracting clientele and increasing revenues through sheer visibility. A wealth of tips, tricks, and techniques for acquiring and consistently holding media attention; using speaking engagements to become noticed by a targeted market; harvesting the full potential of the Internet; creating ancillary "info-products" to build public awareness, and a great deal more, Get Slightly Famous is excellent, profitable, and highly recommended supplemental reading for businesspeople and marketers on all scales and theaters of commerce.