egonomics: What Makes Ego Our Greatest Asset (or Most Expensive Liability) (Hardcover)

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Key Phrases: showcasing brilliance, constructive discontent, excessive ego, United States, Fannie Mae, Henry Ford (more...)

Editorial Reviews

From Publishers Weekly

In this flawed, uneasy mix of business analysis and psychological study, business consultants Marcum and Smith offer a defense of ego and its broadly misunderstood counterpart, humility, along with a discussion of how to maneuver ego to effectively encourage individual talent and sound business practice. Though the very word has negative connotations, the authors see ego as a vital asset to business growth. Employees who handle ego effectively are more confident, assertive and willing to listen to others and thus more equipped to compete and excel. Those who don't are forced to work from a place of defensiveness and an oversensitivity to outside judgment. Marcum and Smith effectively demonstrate the benefits of successful ego management in situations as varied as Fred Rogers's fight to keep government funding for PBS and Sojourner Truth's Ain't I a Woman speech, but their plans for ego management in the workplace are vague, confusingly organized and unspecific. The authors have backgrounds in business and psychology, but skim too swiftly over both to be satisfying on either level. Without firm strategy, this is a magazine article stretched to book length, neither informative nor particularly entertaining. (Sept.)
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Review

"Pay attention when Stephen Covey calls a book 'brilliant and vitally important'... [Egonomics] reinforces the overwhelming presence of ego in business these days." -- Diane Brady, BusinessWeek Magazine --This text refers to the Kindle Edition edition.

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Product Details

• Hardcover: 272 pages
• Publisher: Fireside; 1st Fireside Hardcover Ed edition (September 4, 2007)
• Language: English
• ISBN-10: 1416533230
• ISBN-13: 978-1416533238
• Product Dimensions: 9.2 x 6.3 x 1.1 inches
• Shipping Weight: 15.2 ounces (View shipping rates and policies)
• Average Customer Review: 4.9 out of 5 stars  See all reviews (29 customer reviews)
• Amazon.com Sales Rank: #516,850 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

11 of 11 people found the following review helpful:

5.0 out of 5 stars A must read for Leaders, September 4, 2007

By	Oscar Herrin "VP of Learning and Development,... (Burbank, CA USA) - See all my reviews (REAL NAME)

David Marcum and Steve Smith may have stumbled on a perspective many ignored for its complexity and raw form. I find the ideas insightful and relevant to Leaders in many levels. It is a great discussion on EGO and its unique ability to shape the environment. Egonomics transforms a hard to tackle topic into an everyday measure of performance and business relevance.

Egonomics is an awareness of truth in Leadership.

11 of 11 people found the following review helpful:

5.0 out of 5 stars what makes ego work @ work, September 4, 2007

By	J. Lundquist - See all my reviews (REAL NAME)

When I read this book I had two thoughts: 1) as the leader of my company, why haven't I looked more closely, until now, at my own ego, and 2) why is it that, as the authors ask in the book, we get so protective of our egos when the topic surfaces? What are we afraid of? It's soon clear in the book that the authors have no interest in removing ego from anyone or anywhere, especially business; just better management of it.

I think everyone will find very individual answers in this work; it became clear to me the further I read that the "answers" in this book have as much to do with self-reflection and a precise self-awareness as they do for the methodologies of communication and teamwork that they purport. In terms of that awareness, for me at least, it's difficult to let go of what's worked in the past to try something new, and the authors are clearly asking us to consider a different way to work. Not unimaginable, but certainly a different "level." The three principles they focus their work on--humility, curiosity, and veracity--seemed a very solid balance to the "power of ego." The four early warning signs of mismanaged ego outline why ego gets the best of us at times.

I expected a more pure psychological read, and instead found myself comparing their writing along the lines of investigative business journalists rather than psychologists. If you're interested in the purely academic/Freudian side of ego, this isn't for you. I don't think the authors intended it for that (very much focused on the workplace). If you're looking for more of a "Blink" or "Wisdom of Crowds" POV, then this book is terrific.

17 of 20 people found the following review helpful:

5.0 out of 5 stars Fresh look at a sensitive topic, September 3, 2007

By	P. Brooks (Bloomington, IL) - See all my reviews (REAL NAME)

Egonomic is a fresh look at a sensitive topic which is rarely addressed in business or leadership books. Most of us see the negative impact of the ego in our daily settings. Rarely is there a book which emphasizes the positive power and impact of the ego as a business resource. The organization's which leverage this valuable resource as an asset will have more positive trends on their financial results.

The first chapter presents compelling evidence from business people's estimate on how the ego negatively impacts annual revenue. It also demonstrates how the ego gives leaders confidence to demonstrate their greatest strengths, however, these same strengths can become counterfeit weakenesses. When an organization invests in our greatest strengths, it also inherits the potential of the counterfeit weaknesses as well.

What really got my attention is the statement toward the end of the first chapter which points out how "when the pervasive power of ego shakes, everything on our task list--the way we collaborate, think, decide, execute--shakes with it." How true this is. The book then goes on to objectively explore three core principles and how to ensure the ego is an asset.

I really appreciated how the three core principles of egonomics and the "deep dive" into each one provided the reader clearer understanding of how to minimize the shaking of our own egos or to recogize when someone else's ego is shaking. This books is a good read for anyone who desires to have a continual positive impact on the organization and it's business results.