Keep 'Em Coming Back: SalonOvations Guide to Salon Promotion and Client Retention (Paperback)

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Product Description

Learn how to make your new clients happy during their first visit and keep them happy every time they return! This book includes tips for securing and enhancing a favorable client-stylist relationship and providing those extras that contribute to the concept of value-added service. Just some of what you will learn includes: -The secret formula for getting clients to return -How to master the skill of creating loyal clients -How to determine what your salon image is and what it can be -How to anticipate your clients' expectations and address them -How to conduct client surveys and market your salon -How to use the thirty promotional programs provided, to help your salon image, your budget, and your staffing allowances ALSO AVAILABLE AUDIOTAPE, ISBN: 1-56253-308-8

About the Author

Lee Hoffman is a licensed cosmetologist and successful salon owner.

Product Details

• Paperback: 161 pages
• Publisher: Milady; 1 edition (April 20, 1994)
• Language: English
• ISBN-10: 1562531824
• ISBN-13: 978-1562531829
• Product Dimensions: 9.1 x 7.2 x 0.3 inches
• Shipping Weight: 10.4 ounces (View shipping rates and policies)
• Average Customer Review: No customer reviews yet. Be the first.
• Amazon.com Sales Rank: #1,556,832 in Books (See Bestsellers in Books)