In the Bag: Selling in the Salon (Paperback)

by Carol Phillips (Author)

Editorial Reviews

Product Description
An authoritative, exciting resource providing the building blocks necessary to generate sales day in and day out, featuring proven tips, techniques and technologies for generating additional sales revenue. Features: -How to set the stage for selling and build a sale without feeling pushy -Everything you need to know for developing your selling skills -How to build your business through promotions and advertising and building the foundations for personal success ALSO AVAILABLE Audiotape, ISBN: 1-56253-341-X Salon Systems Videos(set of two tapes), ISBN: 0-87350-999-4

About the Author
An Acclaimed quest speaker within the Beauty Industry. She is noted for exciting, incisive programs to professional audiences nationwide. Her seminars, workshops and private consultations have proven to be very successful and profitable for participants.

Product Details

• Paperback: 320 pages
• Publisher: Milady; 1 edition (July 28, 1994)
• Language: English
• ISBN-10: 1562532367
• ISBN-13: 978-1562532369
• Product Dimensions: 8.9 x 7.9 x 0.5 inches
• Shipping Weight: 1.2 pounds (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
• Amazon.com Sales Rank: #539,356 in Books (See Bestsellers in Books)

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Customer Reviews

Most Helpful Customer Reviews

28 of 28 people found the following review helpful:

5.0 out of 5 stars In The Bag: Selling in the Salon, April 26, 2000

By	A L O Connor (Edinburgh, Scotland) - See all my reviews

This is a great book which gives invaluable, practical advice on increasing salon revenues.

The book concentrates on increasing revenue through retail sales looking at salon design, layout, product, staffing, sales tips, objections, follow up etc.

Carol Phillips really understands customer service, and makes you think about the whole client experience. At every stage she makes suggestions to improve your customer service to build customer loyalty and repeat sales. There is also advice on staff issues, marketing and other management issues.

The book has been carefully structured and the chapter overviews and summaries are useful. It is also well indexed. I now call it the salon bible. Read it.