Book Description
Mark Foley, one of North America's premier salon consultants, has put his vast expertise between covers, detailing how you can apply time-tested practical and psychological strategies to attract and retain clients while prompting them to purchase more of your products and services. This book provides you with hard-hitting sales and marketing methods that are sure to yield more profitable results.Features: -Sales strategies and marketing techniques and how to apply them to your salon -Customer service: what it is and how to offer it to your clients -How to make the most of client purchases -The howÆs, whenÆs and whyÆs of customer service
About the Author
One of North America's premier salon consultants Mark D. Foley travels nationwide giving speeches and seminars on professional salon marketing and management techniques. An experienced salon owner with his own success story he has also distinguished himself as a US National Championship Speaker. He is currently the owner of Mark D. Foley Enterprises Ltd. a consulting firm in Calgary Alberta.