Amazon.com Review
Small Business Administration (SBA) statistics indicate that 60 percent of all start-ups begin without sufficient capital. Small business coach Kimberly Stansell refers to these enterprises as "monetarily challenged," and her Bootstrapper's Success Secrets: 151 Tactics for Building Your Business on a Shoestring Budget is a guide for overcoming the challenges that result. Practical strategies used in her own business life, along with those employed successfully by others, are presented in clearly defined chapters such as "Evaluating Your Idea," "Working with Others," and "Coping with Adversity." An array of additional resources is cited at the end of each section.
Review
Her [Stansell] survival pointers include surprisingly sound though hardly exhaustive advice on the basics: finance, setting up an office, marketing, rudimentary management, getting help from others, and coping with growth. Best of all, the handbook provides the names and addresses of hundreds of outside resources--a compilation that alone is worth the price -- Inc. Magazine, August 1997
Packed with no-nonsense survival tips on financing, marketing, managing, and more, this book will get your entrepreneurial juices flowing. Each chapter is supplemented with contact names of newsletters, grants, and organizations that can give you a lift -- Microsoft Network @Watercooler, February 1998
Reading Kimberly Stansell's Bootstrapper's Success Secrets: 151 Tactics for Building Your Business on a Shoestring Budget is a lot like having a mentor open up his or her Rolodex and notebooks to you. In this case, the mentor is Stansell, a former personnel director-turned- writer and small business coach. This book truly becomes a valuable resource in the wealth of bibliographical and reference information in the Bootstrapper's Follow-up Files. Read this book with a highlighter in hand -- Black Enterprise, November 1997
The author provides a comprehensive paint-by-numbers plan for you to follow. Her delivery is well organized and easy to read. The heart of the book is the 151 Survival Tips that the author provides. She covers almost every conceivable circumstance that a bootstrapper could encounter. This is a truly informative and enjoyable book that will make an excellent addition to your business reference library. You may be well served with two copies because you won't want to loan your original -- Norwich Bulletin, September 19, 1997
Packed with no-nonsense survival tips on financing, marketing, managing, and more, this book will get your entrepreneurial juices flowing. Each chapter is supplemented with contact names of newsletters, grants, and organizations that can give you a lift -- Microsoft Network @Watercooler, February 1998
Reading Kimberly Stansell's Bootstrapper's Success Secrets: 151 Tactics for Building Your Business on a Shoestring Budget is a lot like having a mentor open up his or her Rolodex and notebooks to you. In this case, the mentor is Stansell, a former personnel director-turned- writer and small business coach. This book truly becomes a valuable resource in the wealth of bibliographical and reference information in the Bootstrapper's Follow-up Files. Read this book with a highlighter in hand -- Black Enterprise, November 1997
The author provides a comprehensive paint-by-numbers plan for you to follow. Her delivery is well organized and easy to read. The heart of the book is the 151 Survival Tips that the author provides. She covers almost every conceivable circumstance that a bootstrapper could encounter. This is a truly informative and enjoyable book that will make an excellent addition to your business reference library. You may be well served with two copies because you won't want to loan your original -- Norwich Bulletin, September 19, 1997
