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50 Powerful Ways to Win New Customers, Second Edition (Paperback)

~ Paul R. Timm Ph.D. (Author)

4.0 out of 5 stars See all reviews (4 customer reviews)

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Editorial Reviews

Product Description

Paul Timm will teach readers how to become a "customer magnet." After reading this second edition, one will know how to establish a customer base, retain customers through satisfaction and appreciation, and win back lost customers. There are probably thousands of proven ways to win new customers, but Dr. Timm offers the best--a mix of classic, common sense tips, and ingenious advice.

Product Details

Paperback: 124 pages
Publisher: Career Press; 2 edition (September 1, 1997)
Language: English
ISBN-10: 1564143074
ISBN-13: 978-1564143075
Product Dimensions: 8.2 x 5.3 x 0.3 inches
Shipping Weight: 5.6 ounces (View shipping rates and policies)

Average Customer Review: 4.0 out of 5 stars See all reviews (4 customer reviews)

Amazon.com Sales Rank: #1,098,690 in Books (See Bestsellers in Books)

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Look Inside This Book

Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover

Citations (learn more)

5 books cite this book:

The Complete Startup Guide for the Black Entrepreneur by Bill Boudreaux in Back Matter
The New Professionals: The Rise of Network Marketing As the Next Major Profession by James W. Robinson in Back Matter
More 101 Best Home-Based Businesses for Women by Priscilla Huff on page 49
Careers for Homebodies & Other Independent Souls (Careers for You Series) by Jan Goldberg in Back Matter
Careers for Homebodies & Other Independent Souls (Vgm Careers for You Series) by Jan Goldberg in Back Matter

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	10% buy 50 Powerful Ideas You Can Use to Keep Your Customers 3.7 out of 5 stars (3) $11.99
	8% buy Off The Wall Marketing Ideas: Jumpstart Your Sales without Busting Your Budget 4.4 out of 5 stars (16) $9.31

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Customer Reviews

4 Reviews

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4.0 out of 5 stars (4 customer reviews)

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10 of 11 people found the following review helpful:

5.0 out of 5 stars Two hours of reading=Successful ideas!, August 2, 2000

By	Danny Fradin (Hershey, PA USA) - See all my reviews

This book took me a quick two hours to read, but had many useful ideas and techniques. There were a lot of commonsense approaches to customer service, but this book but it black and white and very concise.

This is definitely a book to buy if you can spare two hours to have a bounty of customer service techniques.

Five Stars!

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3 of 3 people found the following review helpful:

5.0 out of 5 stars Straight forward common sense ideas...easy to implement, January 3, 2003

By	Gina Hinds (Marina, CA USA) - See all my reviews

This book is a very easy read...easily read in one setting, but it has some very powerful ideas that are sometimes forgotten.

I especially liked his "POE", your company's points of encounter...are you giving the very best service that you can in every aspect of your business that touches your customers? If you're not what areas can you improve in?

I think this book is a great stepping stone to more brainstorming to help you get new customers, as well as techniques to start implementing.

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25 of 35 people found the following review helpful:

5.0 out of 5 stars A Solid Resource, December 25, 1999

By	Rob Davidson (Chicago, IL) - See all my reviews

Well worth reading. But I'd also recommend you supplement it with the standard small business resources. Jay Levinson's Guerrilla Marketing. Barry Maher's Getting the Most from Your Yellow Pages Advertising (if you have to advertise in phone books as most of us do, this will make all the difference). Ed Nash's Direct Marketing if you do direct marketing. Ries & Trout's 22 Immutable Laws, if you need to learn about positioning (and if you're unsure about your positioning, you need a copy).

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Most Recent Customer Reviews

1.0 out of 5 stars Bogus...
This book's title suggests that its about winning "NEW" customers. However, more than half the book is about maintaining relationships with existing customers and how... Read more

Published on July 15, 2003

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