100 Habits of Successful Graphic Designers: Insider Secrets on Working Smart and Staying Creative (Hardcover)

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Editorial Reviews

Product Description

Even the most talented graphic designer won’t get far without savvy business and promotional skills. In the demanding realm of client and project management, any number of things can go wrong—resulting in lost clients, botched projects, even tarnished reputations.

Now graphic designers in all disciplines can access valuable professional advice previously available only through expensive and time-consuming workshops and conferences. The book takes readers step-by-step through the entire design process—from landing a client to managing workflow and in-house dynamics to fueling creativity and perfecting a final project. Through insightful text and illustrative photos, the book highlights proven systems and procedures that successful designers have used to produce quality work and happy clients—every time.

Straightforward and practical, this invaluable book allows designers to learn from the masters right in their own studios.

About the Author

Joshua Berger is one of the founding partners of Plazm Media, an award-winning design and communication agency working in the fields of advertising, branding, and marketing communications. Plazm Design represents clients across a diverse spectrum of applications and ideas, from the brand identity and launch of an environmentally conscious travel agency to the relaunch of swimwear giant Jantzen to the global advertising for Star Wars, Episode II: Attack of the Clones. Plazm is also the author of XXX, due out from Rockport Publishers in the fall of 2003.

Product Details

• Hardcover: 192 pages
• Publisher: Rockport Publishers; illustrated edition edition (October 2003)
• Language: English
• ISBN-10: 1564969770
• ISBN-13: 978-1564969774
• Product Dimensions: 10.3 x 8.3 x 0.8 inches
• Shipping Weight: 2 pounds
• Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
• Amazon.com Sales Rank: #230,512 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

3 of 4 people found the following review helpful:

4.0 out of 5 stars 100 short stories, November 8, 2007

By	Donald G. Rush (Nashville,TN) - See all my reviews (REAL NAME)

This review is from: 100 Habits of Successful Graphic Designers: Insider Secrets from Top Designers on Working Smart and Staying Creative (Paperback)

This book doesn't really teach you anything but does offer experiences that other designers have had. Because each story is so short there isn't a lot to learn from each one. However it is a great book to have around because you can open to any page and not be lost.