Risk Communication: A Mental Models Approach by M. Granger Morgan  (1)
$39.99
|
Environmental Health and Safety Audits by Lawrence B. Cahill  (1)
$91.70
|
The Perception of Risk (The Earthscan Risk in Society Series) by Paul Slovic (2)
$35.60
|
Ongoing Crisis Communication: Planning, Managing, and Responding by W. Timothy Coombs (2)
$43.16
|
Handbook of Emergency Management: Programs and Policies Dealing with Major Hazards and Disasters by William L. Waugh
$99.95
|
This item is not eligible for Amazon Prime, but millions of other items are. Join Amazon Prime today. Already a member? Sign in.
|
|||||||||
Customers Who Bought This Item Also Bought
Editorial Reviews
Book Description
When health, safety, or environmental risks take center stage, communicating risk information can be a daunting challenge. The increased visibility of global terrorism and other catastrophic emergencies underscores the potential for human tragedy -- along with economic, social, and political consequences. Communication must be targeted, understandable, and effective without inadvertently provoking hostility and mistrust. For 10 years, Risk Communication, a handbook of strategies and guidance for conveying risk information effectively, has proved to be a valuable resource on areas such as current laws, stakeholder participation methods, and working with the news media. This significantly expanded third edition contains all new sections on communicating about acts of bioterrorism and other emergencies, developing messages, and using facilitated deliberation and alternative dispute resolution methods. Sections on using technology in communication, choosing visuals, understanding stigma and privacy issues, and evaluating communication results have been expanded to include the latest methods and research-driven examples.
When health, safety, or environmental risks take center stage, communicating risk information can be a daunting challenge. The increased visibility of global terrorism and other catastrophic emergencies underscores the potential for human tragedy -- along with economic, social, and political consequences. Communication must be targeted, understandable, and effective without inadvertently provoking hostility and mistrust. For 10 years, Risk Communication, a handbook of strategies and guidance for conveying risk information effectively, has proved to be a valuable resource on areas such as current laws, stakeholder participation methods, and working with the news media. This significantly expanded third edition contains all new sections on communicating about acts of bioterrorism and other emergencies, developing messages, and using facilitated deliberation and alternative dispute resolution methods. Sections on using technology in communication, choosing visuals, understanding stigma and privacy issues, and evaluating communication results have been expanded to include the latest methods and research-driven examples.
A valuable resource for 10 years, Risk Communication is divided into the following self-contained parts: (1) Background information on basic theories and practices, (2) Planning a communication effort, (3) Putting risk communication into action, (4) Evaluating risk communication efforts, and (5) Communicating risk during and after an emergency.
From the Author
Since we wrote the second edition of this book in 1998, a host of seemingly novel -- or at least alarmingly accelerating -- risks emerged around the world. Risk communication often has dealt with ongoing, somewhat predictable topics including environmental pollutants, industrial safety, and public health issues. Even disasters have a strong tradition of crisis planning.
But the fatal consequences and rapid spread of newer health, safety, and environmental risks threatened us in more personal and serious ways. The September 11, 2001, terror attacks in the United States were followed by a series of anthrax exposures, severe acute respiratory syndrome (SARS), West Nile virus, mad cow disease outbreaks... and even the U.S. government's unprecedented classification of obesity as a disease.
At the same time, the theories, regulations, and tools used by risk communicators were becoming increasingly sophisticated. These advances in risk communication, combined with the newer risks, compelled us to write this third edition.
We've included a new chapter on preparing for and responding to bioterrorism and other emergencies. At the request of readers, we added new sections on message development and alternative dispute resolution. We also updated and expanded the sections on laws and regulations, theoretical models, technology tools, and visual portrayal of risks. With 100 more pages of guidelines, examples, and checklists, the third edition should provide its readers, including communication practitioners, industry and public sector representatives, healthcare workers, students, teachers, and consultants, with a valuable and comprehensive guide.
See all Editorial Reviews
Product Details
Would you like to update product info or give feedback on images?
|
Customers Who Viewed This Item Also Viewed
Effective Media Communication during Public Health Emergencies. A WHO Field Guide by V.T. Covello
$13.50
|
Improving Risk Communication by National Research Council (1)
|