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The Entrepreneur's Desk Reference: Authoritative Information, Ideas, and Solutions for Your Small Business
 
 
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The Entrepreneur's Desk Reference: Authoritative Information, Ideas, and Solutions for Your Small Business (Paperback)

by Jane Applegate (Author) "absenteeism Employees missing in action, costing you money and lost productivity..." (more)
Key Phrases: trade name certificate, turnaround expert, professional employer organization, New York, United States, Social Security (more...)
5.0 out of 5 stars See all reviews (1 customer review)

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Editorial Reviews

Review
"A valuable resource that can help any entrepreneur run a more productive and efficient business." -- Jack Faris, President and CEO, National Federation of Independent Business

"As crucial as a computer and a telephone for any big dreamer with a limited budget." -- Jay Conrad Levinson, Author of Guerrilla Marketing series of books

"It's timely, informative, and wonderfully easy to use." -- Jill Andresky Fraser, Author of The Business Owner’s Guide to Personal Finance

"My wife founded a very successful small business. She doesn't read my books, but she swears by Jane Applegate." -- Tom Peters

Product Description
The bible for small business owners.

If you are an entrepreneur, you have no time to waste when looking for answers to tough business questions. Why should you spend hours clicking through hundreds of (questionable) search results on the Internet? In The Entrepreneur's Desk Reference, small business guru Jane Applegate has assembled an easy-to-use guide containing all the information you need to know in a form that's ideal for a quick lookup—putting the answers right at your fingertips.

In The Entrepreneur's Desk Reference is an alphabetical compilation of answers, solutions, advice, and ideas from Applegate and other top small business experts. Topics covered include accountants, audits, brand building, employee benefits, firing and hiring, mission statements, operations, trade associations, and valuation. Entries feature definitions, checklists, proven strategies, and specific resources to help point you in the right direction. With so much useful information in one place, this book provides reliable answers faster than an Internet search.

Whether you are a seasoned entrepreneur who needs a specific answer or are just launching your small business, this comprehensive guide belongs within your reach. You'll turn to it over and over again.

See all Editorial Reviews


Product Details

  • Paperback: 416 pages
  • Publisher: Bloomberg Press; 1 edition (January 2003)
  • Language: English
  • ISBN-10: 1576600866
  • ISBN-13: 978-1576600863
  • Product Dimensions: 9.4 x 6.3 x 1 inches
  • Shipping Weight: 1.6 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
  • Amazon.com Sales Rank: #1,021,001 in Books (See Bestsellers in Books)

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5.0 out of 5 stars The Defitive Guide for smallbusiness owners, December 13, 2003
By A Customer
This book by Jane Applegate is excellent. It covers everything you need to know to run your small business. The entries on more than 300 topics feature definitions, checklists, proven strategies, and specific resources to help point you in the right direction. You'll find topics like:

Annual Review

Buyout Contracts

Deductions

Employee Benefits

Firing

Home Office

Income Statement

Joint Venture

Liability

Marketing

Networking

Profit

Quick Ratio

Retirement

Starting a Business

Strategy

Taxes

Website

Zero Tolerance

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