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Making Your Small Farm Profitable: Apply 25 Guiding Principles/Develop New Crops & New Markets/Maximize Net Profits Per Acre (Paperback)

~ (Author), Howard W. Kerr (Foreword) "Why do people farm?..." (more)
Key Phrases: season extenders, farm goals, farming books, United States, Expenses Feed, Department of Agriculture (more...)
4.4 out of 5 stars  See all reviews (16 customer reviews)

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Editorial Reviews

Review

"...your road map for planning a successful journey into the vast and diverse landscapes of agriculture in the years ahead." -- Howard W. "Bud" Kerr, Jr., Former Director, Office of Small-Scale Agriculture, U.S. Department of Agriculture


Product Description

This practical, step-by-step guide to operating a small farm in the new millennium examines 20 alternative farming enterprises. Readers will learn how to target niche markets and sustain a farm's biological and economic health.

Product Details

  • Paperback: 288 pages
  • Publisher: Storey Publishing, LLC (January 10, 1999)
  • Language: English
  • ISBN-10: 1580171613
  • ISBN-13: 978-1580171618
  • Product Dimensions: 8.9 x 6 x 0.8 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (16 customer reviews)
  • Amazon.com Sales Rank: #17,075 in Books (See Bestsellers in Books)

    Popular in these categories: (What's this?)

    #81 in  Books > Science > Agricultural Sciences
    #88 in  Books > Professional & Technical > Professional Science > Agricultural Sciences

More About the Author

Ron Macher
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110 of 115 people found the following review helpful:
3.0 out of 5 stars A good book for the really, really small farmer., September 10, 2002
By Jeffrey R. Elver "jeff82" (Whitefish Bay, Wisconsin USA) - See all my reviews
(REAL NAME)   
The author has written a good beginning reference guide for the small farmer. Just be aware that by small, he means very small scale. So, if the reader is contemplating part-time farming on 80 or 160 acres, this is a really great book. If the reader is involved in larger-scale operations, the excellent niche advice in this book won't likely do the trick. This isn't really a fault of the book, one just needs to know for whom it's written.

The best advice in the book is that small farmers should have a business plan that will allow a farm to be financially viable. Forget stockmarket-like returns, farming is a tough business. Stand alone cash flows from land investment rarely are greater than maybe three-to-five percent at best. Most successful operations leverage equipment investment by tenant farming or land leasing in order to make a decent return. Passive land investment is even less lucractive.

And, smaller owner/operators and part-timers have it harder still. The author offers a few excellent ideas that may help the really small farmer make a go of it.

This exercise in making a business plan is a very practical reality check, that will make aspirant farmers go into the business with their eyes open.

--Jeff

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176 of 188 people found the following review helpful:
5.0 out of 5 stars A Wise Investment for the Inquisitive, Curious Beginner, March 20, 2004
By Gregory McMahan (Tottori, Japan) - See all my reviews
First, let me begin by saying what this book is not. This book gives zero advice to practicing small or large farmers on how to turn a profit. This book is not a how-to guide for those starting out. Nor is it a step-by-step method on how to get rich by working the land. If that were the case, then every small farmer in America would have read the book and gotten wealthy, instead of banks and other creditors foreclosing on family farms and putting them on the auctioning block.

Now, let me elaborate on what this book really is. This book is a very polite warning by two very seasoned, jaded individuals who are aware of the escapist notions and romantic fantasies many people have about farming. They have been around long enough to have become intimately familiar with the Back to the Land Movement, a Return to Simplicity, and Environmental Sustainability/Sustainable Agriculture- aka The New Improved Agriculture. It took me a while to realize this (three readings in fact!) and understand the dangers associated with one pernicious stereotype about farming.

Many of us on the sidelines believe that anyone can farm, and all it takes is a willingness to work hard (the trite saying about hard-working ditch diggers getting rich comes readily to mind). When we think of the farmer, we often have one (malicious) stereotype in mind- that of the dumb country boy with a 'gee aw shucks' outlook on farming and life. Basically, we really do not think it takes brains in order to farm successfully. I mean, after all, you take some seeds, toss in a little fertilizer of your choice, water them and come back in a few months to collect your crop and get your pesos (almost literally)- just how hard could that be?

Well, speaking as someone who is thoroughly new to farming, never once has farmed, and is inquisitive about the practice of agriculture, after considerable investigation I can tell you the prospective reader that no matter how hard they work, dumb people will not be able to stay on the farm for long. We on the sidelines do not think farming is difficult because we do not think about the Practice of Farming and the Business of Farming. If your experience of farming up to this point is shopping at your local natural foods co-op, perusing the stalls at the local weekly farmer's market, or wandering the aisles at some trendy, eco-hip retailer like Whole Foods or Wilds Oats (who have skillfully co-opted environmentalism as a path to insane riches), and you are considering going into farming as a vocation, then I do not think you will hear the polite warning contained in this book. If you are someone stuck in a dead-end or high-paying but otherwise unfulfilling career (like this reviewer), and you are seeking an out, a means of escape (what we politely but laughingly call a 'transition'), then you just might catch the polite warning consistently stated throughout this book.

Farming attracts many people not because of its business or financial aspects but because of the lifestyle many people associate with farming. If you are an MD, then you are in the business of healthcare. Your business and your lifestyle are completely different. In fact, whether your business is highly successful or modestly successful, your lifestyle could be lavish, it could be modest, or it could be parsimonious- it's up to you and your personal preferences. If you don't like your current situation, from where you work, to who you work for (read HMOs) to your clientele base, you can make a change without changing your lifestyle- too much that is.

Now here is the polite warning: if you are drawn to farming because of the lifestyle, and you turn this lifestyle into a business, then it behooves you to make damn certain that your business can pay for itself, because after all, your business is your lifestyle and your lifestyle is your business. The lifestyle will not work out if the business end does not pay. In fact, the business end may place quite severe limitations on the lifestyle you can reasonably expect to achieve, which in many cases will be well below what you are currently accustomed to. Unlike a 9 to 5 gig with some godless multinational, you can not simply just pack up and leave (this assumes implicitly that the heartless .......... have not fired you in the latest round of restructurings), and if the business end does not work out, you lose not only your lifestyle, but also your home.

For me, the true heart of the book and the real message of the text were contained in the Foreword by Budd Kerr Jr and Part I- Getting Started. In terms of content, the book contains little on the techniques of farming, and has eleven chapters divided into four parts- Getting Started, Farming, Planning and Marketing, and Management, with a handy appendix chock full of useful resources on the Business and Practice of Farming. The text is specifically pitched at a level that almost anyone can understand, and there is a noticeable bias towards the environmentally minded reader.

That said, the true purpose of this book is to get you, the prospective reader who may be thinking of getting into farming, to start thinking about the Practice of Farming and the Business of Farming, all romanticism and eco-hip verbiage aside. This book is of no use to someone who is already farming, and in need of help. The best time to read this book is before you get into farming whole hog as they say down on the farm.

Even though it took me three passes to finally get the message, I am glad that I did read it before taking any action.

Read this book several times BEFORE you venture into farming, not during or after.

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49 of 49 people found the following review helpful:
5.0 out of 5 stars Excellent overview for aspiring small farmers, October 22, 1999
By A Customer
As a librarian in a small farm library, I review a lot of books for aspiring small farmers. This is one of the best overviews for those who want to start a small, sustainable, and profitable farm. It has useful principles for planning the business, management, and production aspects of farming.
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Most Recent Customer Reviews

5.0 out of 5 stars Practical
I have read about half of this so far and love it. I am reading lots of books on the subject, and this is definitely another good one. Read more
Published 1 month ago by Book Addict

5.0 out of 5 stars Very informative book
I got a lot out of this book. The book gave good information on setting realistic goals and what to plan on for your farm.
Published 9 months ago by Berton Dinkins

5.0 out of 5 stars Excellent Resource
If you are thinking about farming on a large scale or small, this book is a must - have. Ron Macher has written this book clearly and precisly, using his years of experience, as... Read more
Published 14 months ago by Christine M. Saxton

5.0 out of 5 stars Educational
I had originally purchased this book for a class in Sustainable Agriculture. It was not only a useful resource for the class, but I have found myself referencing this text time... Read more
Published 23 months ago by IsThisCorrect

5.0 out of 5 stars Good advice for serious beginners
There are lots of books written about how to grow things, how to raise animals, organics, etc. However, this is one of few on the subject of small farming that actually puts the... Read more
Published on June 15, 2007 by Nancy Todd

5.0 out of 5 stars It's about business, the business of farming.
This book is about the business of farming. It is not about how to produce a specific crop or livestock. There are many other books out there that cover these subjects. Read more
Published on March 1, 2007 by Stephen A. Lajoie

1.0 out of 5 stars Where's the beef?
I kept reading and reading looking for the exciting practical information promised by all these reviews. Then the book ended. Read more
Published on February 18, 2004 by David Hall

5.0 out of 5 stars Being a Farmer does not mean living in Poverty
I enjoyed Mr. Macher book. His realistic examples and stories on how to get started have convinced me to leave writing software and become a business man who's products are farm... Read more
Published on January 6, 2004 by untrainedbrain

5.0 out of 5 stars " A Must Read for Small Scale Producers"
Ron Macher's book "Making Your Small Farm Profitable" should be required reading for anyone who is producing agricultural products on a small scale. Read more
Published on May 10, 2002 by Dwight N. James

1.0 out of 5 stars Save Your Money
The first step in raising your profitability would be to not waste your money on this book. It contains nothing that isn't plain old common sense.
Published on March 19, 2002 by Virgil L McNemar

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