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E-Commerce and M-Commerce Technologies
 
 
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E-Commerce and M-Commerce Technologies (Hardcover)

~ P. Candace Deans (Editor) "The Internet has served as an effective channel for companies to build and manage relationships with customers..." (more)
Key Phrases: multimedia mobile services, quality attributes satisfaction, affected overall satisfaction, Idea Group Inc, Retrieved February, Grameen Phone (more...)
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Product Description

E-Commerce and M-Commerce Technologies explores the emerging area of mobile commerce. The chapters in this book look specifically at the development of emerging technologies and their application in Internet commerce. From E-business to mobile database developments, this book offers a compilation of readings that are useful to individuals and organizations in the academic study and research surrounding mobile commerce as well as in the practical application of these technologies.

About the Author

P. Candace Deans is currently on the faculty of the Robins School of Business, University of Richmond. Prior to that appointment, she was on the faculty of Thunderbird, The American Graduate School of International Management (1993-2002). She also served on the faculty of the Calloway School of Business, Wake Forest University (1989 - 1993). She received her Ph.D. degree from the University of South Carolina with a major in Information Technology and International Business. Dr. Deans' current research activities focus on international information technology issues and related curriculum development.

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Inside This Book (learn more)
First Sentence:
The Internet has served as an effective channel for companies to build and manage relationships with customers. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
multimedia mobile services, quality attributes satisfaction, affected overall satisfaction, diversity shipping, integrated domain model, auction vendor, proximity payments, watermark information, reverse auction process, link lifetime, losing supplier, node lifetime, mobile payments, negative critical incidents, watermarking information, mobile multimedia services, logical coordinate system, less loyal customers, display coordinate system, incomplete content, winning supplier, mobile handhelds, diversity receiving, static intervals, auction event
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Idea Group Inc, Retrieved February, Grameen Phone, Retrieved August, Van Hoof, International Conference, New York, Retrieved January, United States, Village Cell Phone, Retrieved September, Visa International, World Wide Web, Retrieved December, Retrieved October, Journal of Marketing, Retrieved July, Complex Internet, Dublin Core, Retrieved June, Smart Card Alliance, Forrester Research, Gartner Group, Guia Quatro Rodas Brazil, Harvard Business Review
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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