Amazon.com: 101 Ways to Promote Your Web Site: Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic: Susan Sweeney CA: Books

Review
"Just the 'toolkit' we needed to successfully launch our online business!" -- Patti Ellis-Hedden, http://www.everyopportunity.com

"One-stop shopping cart full of industry secrets that totally contributed to our strategic Internet marketing plan." -- Dr. Harvey Silverstein, Concentrics Communications Canada, http://www.cca.com

"Susan Sweeney's Internet marketing savvy is dynamite! We increased our hits immediately." -- Harriet Reid, CyberDesign, http://www.cyberdesign-nb.com

"This is exactly the key information I needed for my Internet marketing campaign. Ask me if I'm doing cartwheels." -- Jeff Morris, http://www.LobsterDirect.com --This text refers to an out of print or unavailable edition of this title.

Review

"Since I began using some of the ideas in this book, I have built my Internet sales from $1,200 per month to more than $1,000,000 per year." —Brian Tracy, author, Maximum Achievement

"If you have a website, plan to get a website or use the Internet to grow your sales then you MUST own a copy." —Jeffrey Fox, bestselling author, How To Make Big Money In Your Own Small Business, How To Become a Rainmaker, and How To Become a Marketing Superstar

"Great stuff! Practical, powerful tips on growing sales from your website. Get it." —Randy Gage, author, Prosperity Mind and How to Build a Multi-Level Money Machine

"Fantastic online marketing resource! Easy to read, easy to understand, valuable online techniques." —cruiseprofessionals.com

--This text refers to the Paperback edition.

See all Editorial Reviews

Product Details

Paperback: 528 pages
Publisher: Maximum Press; 4th edition (November 1, 2002)
Language: English
ISBN-10: 1885068905
ISBN-13: 978-1885068903
Product Dimensions: 9.1 x 7 x 1 inches
Shipping Weight: 1.8 pounds

Average Customer Review: 3.6 out of 5 stars See all reviews (70 customer reviews)

Amazon.com Sales Rank: #618,365 in Books (See Bestsellers in Books)

Would you like to update product info or give feedback on images?

Inside This Book (learn more)

First Sentence:
With millions of Web sites competing for viewers, how do you get the results you're looking for? Read the first page

Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
appropriate link sites, mail list marketing, mail list company, mail list companies, net profit per sale, viral marketing techniques, doorway pages, traffic analysis software, index submissions, accessible mailing lists, link popularity, own affiliate program, signup form, repeat traffic, most important keywords, private mailing list, outbound links, permission marketing, outsource company, reviewed sites, discussion mailing lists, link stand, online success, affiliate programs, appropriate newsgroups

Key Phrases - Capitalized Phrases (CAPs): (learn more)
Blue Mountain, New York, Site of the Day, Connex Network, Main Street, Sunnyvale Volkswagen, World Wide Web, Auto Rental, Jane Doe, Marketing Assistant, Open Directory, Microsoft Internet Explorer, Netscape Navigator, America Online, Coastal Living, Cool Sites, John Doe, Lobster Direct, Microsoft Outlook Express, Some Web, Access Market Square, Alta Vista, Ask Max, Carlson Wagonlit Travel, Closer Look

New!
Books on Related Topics | Concordance | Text Stats

Citations (learn more)

This book cites 6 books:

Information Technology (City & Guilds/Macmillan Publishing for CAE) by Barbara Wilson in Front Matter, and Back Matter
Marketing on the Internet by Jan Zimmerman in Front Matter, and Back Matter
Business to Business Internet Marketing: Seven Proven Strategies for Increasing Profits Through Internet Direct Marketing by Barry Silverstein in Front Matter, and Back Matter
Internet Marketing for Information Technology Companies by Barry Silverstein in Front Matter, and Back Matter
Information Technology: Principles and Applications by Ajoy K. Ray in Back Matter

See all 6 books this book cites

22 books cite this book:

Internet Marketing for Information Technology Companies: Proven Online Techniques That Increase Sales and Profits for Hardware, Software, and Networking Companies by Barry Silverstein on page 78, Back Matter (1), and Back Matter (2)
The E-Business Formula for Success: How to Select the Right E-Business Model, Web Site Design, and Online Promotion Strategy for Your Business by Susan Sweeney in Back Matter, and Back Cover
Business-To-Business Internet Marketing: Seven Proven Strategies for Increasing Profits Through Direct Internet Marketing by Barry Silverstein in Back Matter (1), and Back Matter (2)
Internet Marketing for Less Than $500/Year: How to Attract Customers and Clients Online Without Spending a Fortune by Marcia Yudkin in Back Matter (1), and Back Matter (2)
Exploring IBM e-Business Software: Become an Instant Insider on IBM's Internet Business Tools (Exploring IBM series) by Casey Young in Back Matter

See all 22 books citing this book

Books on Related Topics (learn more)

The E-Code by Joe Vitale

Discusses:

Building Your Business with Google For Dummies by Brad Hill

Discusses:

Nonprofit Internet Strategies by Ted Hart

Discusses:

Multiple Streams of Internet Income by Robert G. Allen

Discusses:

What Do Customers Ultimately Buy After Viewing This Item?

	83% buy the item featured on this page: 101 Ways to Promote Your Web Site: Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic 3.6 out of 5 stars (70)
	7% buy Web Traffic Magnet: 55 Free Things You Can Do To Drive Traffic To Your Website 5.0 out of 5 stars (17) $11.95
	4% buy How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money 4.6 out of 5 stars (24) $16.47
	3% buy The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly 4.6 out of 5 stars (163) $11.53

Explore similar items

Tags Customers Associate with This Product

(What's this?)

Click on a tag to find related items, discussions, and people.

internet(1)

See all 2 tags...

Help others find this product — tag it for Amazon search

No one has tagged this product for Amazon search yet. Why not be the first to suggest a search for which it should appear?

Sell a Digital Version of This Book in the Kindle Store

If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store. Learn more

Customer Reviews

70 Reviews

5 star:		(35)
4 star:		(8)
3 star:		(3)
2 star:		(11)
1 star:		(13)

Average Customer Review

3.6 out of 5 stars (70 customer reviews)

Share your thoughts with other customers:

Create your own review

Most Helpful Customer Reviews

35 of 35 people found the following review helpful:

5.0 out of 5 stars Deserves Wide Acceptance, June 27, 2000

By	Ralph F. Wilson (Editor, Web Marketing Today, Rocklin, California) - See all my reviews

This review is from: 101 Ways to Promote Your Web Site: Filled With Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic (Paperback)

When I first picked up 101 Ways to Promote Your Web Site, I really didn't expect to find 101 different methods. After reading the book I am sure that 101 is a conservative number.

The author includes two chapters on search engine considerations, as well as chapter-length treatment of marketing in newsgroups, signature files, e-mail, discussion lists, newsletters, link trading, award recognitions, meta-indexes, online advertising, affiliate programs, cybermalls, encouraging repeat visits, press releases, e-zines, web rings, offline promotion, traffic analysis, webcasting, and launching a website. In addition, the book has five appendices, including a brief glossary and a sample implementation and maintenance schedule. The book is especially rich in providing URLs for hundreds of sites that provide additional information.

I was disappointed to find little or no treatment of two very important Web marketing strategies: search engine positioning through doorway pages and viral marketing.

Sweeney does a great job of exposing the reader to the wide variety of methods that can be used to promote a website, but for an in-depth treatment of any of these, the reader will need to consult more specialized books. 101 Ways to Promote Your Website provides an excellent introduction to Web marketing for small to medium-size businesses, and deserves the wide acceptance it has already found in the marketplace.

Comment Comment | Permalink | Was this review helpful to you? Yes No (Report this)

25 of 26 people found the following review helpful:

2.0 out of 5 stars Book Title and Contents Do Not Match, May 1, 1999

By A Customer

This review is from: 101 Ways to Promote Your Web Site (Paperback)

The book is better than a few other books I have bought. I have used most of the techniques listed in the book, and I know they work. However, I feel being cheated by the publisher because the book promises 101 ways, and I only found 56 ways. The subtitle is more accurate as it hints that the 101 ways include tips and resources. Also, I'm very disappointed by the companion Web site. All I found are links to other Web sites mentioned in the book!!! There's absolutely no value to this companion site. I would have given this book a higher score if it covers more of the promotion techniques in greater depth. Out of the 56 ways, only 1/3 are covered well, and they are already familiar to most people: seach engines, directories, newsgroups, mailing lists, banner ads, and cybermall. The book could have focused more on the less known techniques such as online seminars, interactive tours, chat rooms, free offers, sponsoring Net events, and techniques used by such popular sites as Amazon.com and CNet. Finally, like many of the Internet books I have bought, some of the information in the book is already out dated. For example, the domain name registration agency is no longer at www.internic.net. The author could have provided some advice on how to keep up with the changes on the Internet.

Comment Comment | Permalink | Was this review helpful to you? Yes No (Report this)

19 of 20 people found the following review helpful:

5.0 out of 5 stars This Book is a Must Have, June 30, 2000

By A Customer

This review is from: 101 Ways to Promote Your Web Site: Filled With Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic (Paperback)

I purchased the first addition of 101 Ways and I was extremely pleased, and when I found out that the second addition was available I immediately ordered a copy. This book is jam packed with effective techniques that I used to help promote my organization's Web site.

Personally, I found the additions to this book to be a great asset. The additional chapters on Webcasting Technology, E-commerce, Web Traffic Analysis, and Affiliate Programs were in-depth - yet easy to understand. Unlike other Internet related books, this one doesn't confuse the reader with technical jargon. Instead it is written in plain English and is full of examples that helped me to understand the different online marketing techniques. Needless to say whenever I am doing any online marketing for my organization I have my copy of "101 Ways to Promote Your Web Site" on my desktop!

Comment Comment | Permalink | Was this review helpful to you? Yes No (Report this)

Share your thoughts with other customers: Create your own review

› See all 70 customer reviews...

Most Recent Customer Reviews

2.0 out of 5 stars Stopped gagging by falling asleep
It looks colorful and the title was promising, but past the first chapter
I had to force myself to even skim this book. Read more

Published 3 months ago by MotherofMany

5.0 out of 5 stars Best Website Book I've Read
This book is fabulous. Simply written, easy to grasp and succinct. Mind you, if you don't know the first thing about web development, it may be a challenge in areas, but if you... Read more

Published 4 months ago by VicsMedia

5.0 out of 5 stars Superb book for the novice to the intermediate
Wow,

This book is amazing. Within 3 months after reading it and using the knowledge my BRAND NEW site had top 5 search engine list on my top keywords. Read more

Published 4 months ago by John G. Vincent

1.0 out of 5 stars Mostly wrong and at best, out of date
This book should be called "101 False, Misleading, and Outdated Ways to Promote Your Web Site". I was looking for a refresher and a brush-up, and even I know that most of the... Read more

Published 7 months ago by J. Baldwin

5.0 out of 5 stars Web Site Promotions Class Favorite
This book offers a good introduction to Online Marketing. If you're still wondering how the Internet may benefit your business, or are a web designer trying to assist clients in... Read more

Published 7 months ago by C. K. McMahen

1.0 out of 5 stars useless book
this book is useless. It talks about everything which is outdated and nothing it talks about is detailed. It's like a sales person talking about tech stuff.

Published 24 months ago by Y. Luo

1.0 out of 5 stars You're in the wrong place
I assume you're here, reading this review because you are looking for ways to promote your website, and the title of this book hit that mark for you. Read more

Published on February 2, 2007 by Vagabond

4.0 out of 5 stars Nice Pin Point ....
THis is a very easy to read book, with some examples, some times i wish those were more detailed but they are good... Read more

Published on January 10, 2007 by Cesar O. Reyes

1.0 out of 5 stars The info more 2001 than 2006
Most of the text are based on how the internetcommunity looked in the beginning of 2000 or 2001. Quite a lot of the facts are actually false today and makes you more harm than... Read more

Published on January 9, 2007 by Anders B. Sjoberg

5.0 out of 5 stars The Best way to promote your business
I found this book to be a great resource for helping me to promote my business. I look for more traffic to come my way, to help create better profits for my business.

Published on March 16, 2006 by Sheryl Smith

› See all 70 customer reviews...

.jsOffDisplayBlock { display: block; } .jsOffDisplayInline { display: inline; } .jsOffVisibility { visibility: visible; } .jsOnDisplayBlock { display: none; } .jsOnDisplayNoneBlock { display: block; } .jsOnDisplayNoneInline { display: inline; } .jsOnDisplayInline { display: none; } .jsOnVisibility { visibility: hidden; } .jsOnDisplayBlock { display: none; } .jsOnDisplayInline { display: none; } .jsOnVisibility { visibility: hidden; }

Customer Discussions

Beta (What's this?)

New! See all customer communities, and bookmark your communities to keep track of them.

This product's forum (0 discussions)

	Discussion	Replies	Latest Post
	No discussions yet

Ask questions, Share opinions, Gain insight

Start a new discussion

Topic:

First post:

Receive e-mail when new posts are made

Prompts for sign-in

[Cancel]

Guidelines

The Internet community

Latest activity 10 hours ago

2,314 customers have contributed 1,672 products, 125 lists & guides and more...

› Explore the community

Explore more

› See all Customer Communities

› Your communities

Product Information from the Amapedia Community

Beta (What's this?)

Be the first person to add an article about this item at Amapedia.com.

› See featured Amapedia.com articles

Listmania!

Developing and promoting a creative person's website: A list by Zach Everson
Great Web Design Books: A list by Lennie Appelquist
My favorite Internet Marketing Books: A list by Grant Reeves

Create a Listmania! list

So You'd Like to...

Online Advertising: A guide by Darius Peczek
build a web site for your business,: A guide by Sean Morelli "RPG Designs. LLC"
Learn the best online marketing tips out there!: A guide by Claudia Kishi "Claudia Kishi"

Create a guide

Look for Similar Items by Category

Books > Business & Investing > Management & Leadership
Books > Business & Investing > Marketing & Sales > Advertising
Books > Business & Investing > Marketing & Sales > Marketing > Multilevel
Books > Computers & Internet > Business & Culture > Web Marketing
Books > Computers & Internet > Home Computing > Internet
Books > Computers & Internet > Web Development

Work and Roll with DEWALT

While supplies last, enjoy special pricing on the DEWALT work site radio. Power it and you'll be rockin' and chargin' your way through a hard day of work.

›Shop more chargers and radios