Product Description
A Complete Guide To Selling Books is an invaluable reference guide for established and aspiring authors and publishers who want to sell more books. The "Complete Guide" provides a short cut for getting your book to buyers: from the marketing plan, to book stores, wholesalers and distributors, book tours, television and radio promotions, the Internet, trade shows, libraries and more. The Complete Guide is a "road map" for selling more books. It differs from other reference books for authors and publishers by its unique focus on SELLING. It's resource section is packed with information every author/publisher need to be successful in the publishing, marketing and selling of their books. It has 115 pages of power packed information that includes chapters from some of the industry's foremost experts on sales and self-publishing such as:
Dan Poynter -How To Promote Your Book;
Marilyn and Tom Ross - The Ross MarketingIdea Generator-26 Winning Strategies;
Joe Sabah-Top 10 Tips To MakeYour Radio Shows Pay Off Handsomely;
Mike Rounds-E-Commerce- Selling On The Net (Internet),
and many more.
This easy to read, easy to follow, step-by-step guide is a must for any author/publisher whose main focus is to sell more books, earn more money, and save time and energy. The author shares with you how she sold over 40,000 copies of her self-published book in less than 18 months getting the attention of two major publishers and gaining national exposure. She also shares information on how to get your book on best seller's list, book reviews, and articles in major newspapers. This one-of-a-kind reference/publishing guide can be used over and over again as you design your marketing plan and get ready sell more books.
From the Publisher
The lure of electronic publishing is enticing more authors to try their hands at independence. And while a few are successful many are not. The emphasis on book marketing (vs. book selling) within the publishing industry is where many would be successful authors are missing the boat. They do not distinguish the difference between marketing and selling. Marketing tells people that your book is out there. Selling puts it in their hands. Marketing is exposing your product to a potential client, sales is having the client choose your product. Marketing is attempting to create a desired result, a sale is the desired result. I have found that many new authors spend a large percentage of their money on marketing and never get around to selling. That is why we published "A Complete Guide To Selling Books for the Self-Published Author" to address this area of need.
The Foreword is written by self-publishing guru, Dan Poynter. Dan's assessment is correct when he says that "Writing the book is the easy part-the tip of the iceberg... As an author, you have the responsibilities of a parent. Your book is a new member of your family. You are giving birth to it and now you must raise it. Books cannot flourish on their own. Fortunately, your book is not a 20-year commitment and you do not have to send it to college, but you do have to spend time and money to bring it up." Fortunately for you there is a "guide" to help you do it correctly.
