The Great Memory Book (Paperback)

by Eric Jensen (Author) "Memory is the biological process whereby information is coded and retrieved..." (more)
Key Phrases: reflexive memory, memory supplements, mnemonic tools, United States, University of California, San Diego (more...)

Editorial Reviews

Review
This comprehensive and well-illustrated resource meets the explosive "baby-boomer" demand for self-improvement, peak-performance and anti-aging topics. The Great Memory Book translates the latest brain research into non-technical language and provides the reader with countless specific concepts and practical strategies to boost memory and recall in everyday situations. -- Anonymous reviewer

Product Description
This dynamic new resource is a great tool for anyone wanting to achieve memory excellence. From its primer on brain biology to discussions on neuro-nutrients and mnemonics, the Great Memory Book opens the door to optimal memory functioning by introducung you to the latest research on memory and how it applies to learning. In addition to gaining specific simple techniques for recalling names, faces, facts, formulas, definitions, foreign language words, accurate spelling lists, and more, you'll find answers to such intriguing questions as * When does a person reach their memory peak? * How does our memory change as we age? * When do children begin to remember? * What is false memory? * How can you help others be less absentminded? * What does research say about memory supplements? * What can I do to maintain my memory into the golden years? * And, * What foods enhance memory? The interactive nature of this book means you'll not only enjoy the process, but you'll also remember what you've learned.

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Product Details

• Paperback: 208 pages
• Publisher: Corwin Press; illustrated edition edition (August 1, 1999)
• Language: English
• ISBN-10: 1890460044
• ISBN-13: 978-1890460044
• Product Dimensions: 9.9 x 6.8 x 0.4 inches
• Shipping Weight: 15.2 ounces (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars See all reviews (2 customer reviews)
• Amazon.com Sales Rank: #756,605 in Books (See Bestsellers in Books)

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Customer Reviews

Most Helpful Customer Reviews

20 of 21 people found the following review helpful:

5.0 out of 5 stars Highly recommended!, March 21, 2000

By	Eileen C. Fullbright (San Diego, CA) - See all my reviews

Almost nothing can unsettle an aging baby boomer so much as the question, "Don't you remember? We discussed this last night." We did? "The Great Memory Book" is a wonderfully expressed, beautifully put-together primer on how memory works--and sometimes doesn't, and why. Everything's here: memory types and oddities, memory strategies, and the role of lifestyle on memory. There are journal exercises and brain games (great fun to do with the person who asked the foregoing annoying question), and fascinating case studies of extraordinary memory "experiences." This is an excellent interactive book; well-researched and written, informative and, in the end, ultimately reassuring to this reader, whose informed response to her questioner was, "If information is not deemed meaningful, it will not be stored in long-term memory."

8 of 9 people found the following review helpful:

5.0 out of 5 stars A great memory book indeed!, March 10, 2001

By	George Zee (www.frzee.org, Hong Kong) - See all my reviews (REAL NAME)

This is one of the best introductions to understanding memory today. It is comprehensive in coverage, interesting, practical and informative. You get an easy digest of current brain studies on different kinds of memory, the relevance of diet and nutrients, the influence of lifestyle, stress and pollution. Two chapters are devoted to mnemonics and there are numerous tips and strategies for improving memory. The format of the book with numerous pictures and sketches is very helpful. Once you master the foundation and the interest is aroused, people can go on to delve more deeply into related areas, such as the more recent books by Rupert Sheldrake, or the applications of NLP (Neuro-linguistic Programming), esp. the submodalities, in enhancing meaning-making, learning and memory... I highly recommend this book and Jensen's Brain-based Learning to anyone interested in tapping into the treasures of "the decade of the brain".