How to Dotcom (Paperback)

by Robert McGarvey (Author)

Editorial Reviews

From Booklist
Entrepreneur Press and Entrepreneur magazine routinely deliver straightforward, practical advice laid out in simple, helpful, step-by-step detail. This advice is frequently accompanied by "how-we-did-it-right" tips and real-life examples that serve both as inspiration and as models to be emulated. Therefore, even though there are already dozens of do-it-yourself e-business manuals, readers will seek out McGarvey's new guide. McGarvey is the high-tech columnist for Entrepreneur and Home Office . He offers numerous money-saving tips and identifies possible pitfalls among his explanations of how to build a Web site, how Web hosts and domains work, how search engines function, how to find funding, how to use affiliate programs and banner exchanges, and more. Interspersed throughout the book are interviews with CEOs from such well-established businesses as Autobytel.com and Drugstore.com as well as instructive "mini-interviews" with "low-budget" Web-site builders as well. Would-be dotcommers will find this a trove of basic, reliable information. David Rouse
Copyright © American Library Association. All rights reserved

Product Description
Reveals the tricks of the dot-com trade, helping readers avoid the pitfalls of e-business. Teaches how to create a successful dotcom business, from creating the site to marketing to attracting visitors. Includes interviews with net achievers like Priceline.com's Rick Braddock. Softcover. DLC: Electronic commerce.

Product Details

• Paperback: 300 pages
• Publisher: Entrepreneur Press; 1 edition (November 1, 2000)
• Language: English
• ISBN-10: 1891984187
• ISBN-13: 978-1891984181
• Product Dimensions: 9 x 6 x 0.7 inches
• Shipping Weight: 14.6 ounces
• Average Customer Review: 4.9 out of 5 stars See all reviews (7 customer reviews)
• Amazon.com Sales Rank: #1,641,783 in Books (See Bestsellers in Books)

Customer Reviews

Most Helpful Customer Reviews

8 of 8 people found the following review helpful:

5.0 out of 5 stars Covers everything from shopping bots to registering a domain, January 15, 2001

By	Midwest Book Review (Oregon, WI USA) - See all my reviews

Robert McGarvey's How To Dotcom: A Step-By-Step Guide To E-Commerce is a complete instructional course covering ever aspect of doing business on the Internet. Readers will learn money saving website building tools and tricks; advice for obtaining financing; informative interviews with successful Internet entrepreneurs; tips for increasing website traffic with free content; and invaluable e-commerce bookmarks. Hot Dotcom covers everything from shopping bots to registering a domain name to credit cards to email lists, and more. If you are contemplating buying and selling on the Internet, begin with a thoroughly reading of How to Dotcom.

5 of 5 people found the following review helpful:

5.0 out of 5 stars Finding daylight in the dot.com maze, January 5, 2001

By	Sue Russell (Los Angeles, CA) - See all my reviews

Robert McGarvey's book really "spoke" to me, and at just the right time. I'm interested in a dot.com venture myself but wary and downright confused, thanks to all the conflicting stories in the press of folk making millions overnight while others crash and burn. This book is down-to-earth, realistic and written in a refreshingly blunt and digestible way. It is well-organized, answers many of the questions I had, and has given me a lot of food for thought. This guy knows his stuff.

5 of 5 people found the following review helpful:

5.0 out of 5 stars Practical, Hands-On, Fun, January 5, 2001

By	Joe Plunkett (Dublin, Ireland) - See all my reviews

This book is the answer to my dreams. I looked at many others -- they were too technical, too boring, and they really missed the point of what you need to know to launch an e-business. This book is exactly what the Web doctor would prescribe and, as a bonus, it's fun to read, too!