Pricing Guide For Web Services is a working guidebook on strategy and tactics for making money mining the Internet gold fields. As thousands of companies experiment with web page design and on-line commerce, demand is growing for experts who can re-purpose content for electronic distribution. Those who can design and present information on-line are discovering that this medium is a fountain of opportunity, and smart technophiles can be richly rewarded for their knowledge and abilities. However, many web publishers don't understand what they're worth or what to charge for their work. Thus they bill much less than they could (or should). The Pricing Guide For Web Services was written to help entrepreneurs approach price from a business perspective. It clearly explains how to identify and categorize expenses, budget services to an hourly cost, find break-even, and bid flat rates with confidence. It's packed with helpful tips and techniques including successful strategies and effective pricing tactics. It also explains how to select the best services to offer, when and how to raise prices, how to use coupons and rebates, how to counter cutthroat competition, and how to set prices that really work. Anyone seeking to earn their livelihood working on the internet and with the web should "read close and think hard" every page of Robert Brenner's Pricing Guide For Web Services. --This text refers to an out of print or unavailable edition of this title.
Book Description
A working guidebook to making maximum profit in Web design and development. Shows how to identify and categorize costs, determine productivity, budget costs to the task level, find break-even, and bid flat rates with confidence. Describes pricing strategies and pricing tactics used by other service providers. Explains how to select the right services to offer, how to raise prices, use coupons and rebates, counter cutthroat competition, and set prices that really work. Detailed examples. Includes financial numbers and ratios that you can use to monitor and track business success --This text refers to an out of print or unavailable edition of this title.
See all Editorial Reviews
