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No B.S. Business Success (NO BS)
 
 

No B.S. Business Success (NO BS) (Paperback)

~ Dan Kennedy (Author) "Contrary to a great many textbook, assertions, having the best product, the better mousetrap, a whiz-bang new idea, the top location, the best market, the..." (more)
Key Phrases: Business Success, Dan Kennedy, Marketing Letter (more...)
4.3 out of 5 stars  See all reviews (20 customer reviews)

Price: $9.95 & eligible for FREE Super Saver Shipping on orders over $25. Details
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Frequently Bought Together

No B.S. Business Success (NO BS) + No B.S. Sales Success: The Ultimate No Holds Barred, Kick Butt, Take No Prisoners, Tough and Spirited Guide + No B.S. Time Management for Entrepreneurs (NO BS)
Price For All Three: $29.85

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Editorial Reviews

Product Description

For more than 30 years, author, consultant, speaker, and entrepreneur Dan Kennedy has dished out no-nonsense advice, bases on his own experience, to achieve business and sales success. He regularly get "millionaire-maker" results for satisfied clients in hundreds of professions and industries. His bestselling books include How to Make Millions with Your Ideas.

Dan Kennedy offers readers frank advice for building a business and getting highly compensated in the process. Entrepreneurs can increase opportunities to succeed by using his four positioning strategies, 25 eternal business truths, and five keys to multiply cash flow, plus advice on people, sales, productivity, getting out of trouble, and achieving financial independence.



About the Author

McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

Product Details

  • Paperback: 100 pages
  • Publisher: Entrepreneur Press; 1 edition (July 7, 2004)
  • Language: English
  • ISBN-10: 1932531106
  • ISBN-13: 978-1932531107
  • Product Dimensions: 7.3 x 5.5 x 0.9 inches
  • Shipping Weight: 12 ounces (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (20 customer reviews)
  • Amazon.com Sales Rank: #47,733 in Books (See Bestsellers in Books)

More About the Author

Dan S. Kennedy
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Inside This Book (learn more)
First Sentence:
Contrary to a great many textbook, assertions, having the best product, the better mousetrap, a whiz-bang new idea, the top location, the best market, the smartest accountant, the neatest bookkeeping system, a ton of capital-or all of them together-does not ensure success. Read the first page
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Business Success, Dan Kennedy, Marketing Letter, Yellow Pages, Breakthrough Strategy, Joe Polish, Strengths Need, Kwik Kopy, United States, Bill Glazer, Carl Karcher, Chet Rowland, Lee Iacocca, Victoria Principal, Walt Disney, Earl Nightingale, Gary Halbert, Gold By The Inch, Guthy-Renker Corporation, Nielsen Exhibit
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20 Reviews
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Average Customer Review
4.3 out of 5 stars (20 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
30 of 36 people found the following review helpful:
2.0 out of 5 stars An ironic title, perhaps?, September 19, 2004
What do you want to learn about business? Finance? Not here. Marketing & sales? Not here. Niche selection and competitive strategies? Not here. Believing in yourself? Tony Robbins does it better. Management techniques and strategies? Nope.

What does that leave? Anecdotes about people Kennedy has worked with/for.

This is the least of Kennedy's books. If reading it is in your future, use the local library. (I did, thank heavens.)
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21 of 26 people found the following review helpful:
1.0 out of 5 stars Not a great book at all, February 15, 2005
The litmus test for any book on selling is, will it help me make my numbers? Any book that doesn't do that doesn't deserve to be on the shelf in my book. Boy, was I sucked in by this one.

I read this book based upon the glowing reviews it received. All I can say it that they must be friends of the author or paid reviews because this book is one of the least effective books on selling I've ever read.

If you want to base your career on things like "Create good guilt" (wow, nothing like a little manipulation, huh?), or "Create Differentiation" (now, there's a brand new concept) (both of these are from page 87 which I pulled at random).

Save your money. If you want to CLOSE BUSINESS then get Strategic Selling or Conceptual Selling, both classics that will help you make your numbers.

Good selling,

Bob
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8 of 10 people found the following review helpful:
5.0 out of 5 stars Get This One Lesson From Dan's Book, October 6, 2004
If you are committed to achieving a measure of success as you define it, you are going to have periods where your core values are tested to the limit. Dan emphasizes this point with his own personal history and experiences of other people he has known. Dan's presentation should leave a lasting impression.

Once you let this lesson sink into you brain and you are OK with it, the book then helps you minimize the frequency of those challenges by telling you very clearly the principles of entrepreneurial success.

This is not a how to book. One paragraph in Dan's book can be the subject of an entire book or course. If you have the experience to know what to do, then this is a great roadmap and you should make this book an appendage. If you don't have the experience, then you will need to do some additional research (resources readily available everywhere) to develop precise action steps for your business.

While Dan touches on being a manager and much of Dan's advice is applicable to traditionally organized companies, the material is directed toward the entrepreneur. If you are operating your own company, you will need more guidance on establishing a system for maximizing cash profits. Often companies use consultants for that purpose.

You either love this man's material or hate it. Some people are not able to get past his style. Those who enjoy Dan's view of business success and life, benefit greatly from his insight. My clients and select others will receive this book as a gift this holiday season. I loved the book. I have it on my desk with parts underlined, annotated and I am developing separate action steps for areas of my business I need to strengthen. Buy the book and then use the book.

Steve Pohlit, Owner
Exec Net Consulting

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Most Recent Customer Reviews

5.0 out of 5 stars Anything by Dan Kennedy is worth its weight in gold
http://www.level10martialarts.com

A must read for anyone serious about owning a successful business. Get this book (and all of Dan's other No B.S. Read more
Published 8 months ago by James Theros

2.0 out of 5 stars A Bit Disappointing
I saw an ad for this book in a magazine. The ad was written well enough to get me to bite. However once I bought and read the book, I felt rather disappointed. Read more
Published 10 months ago by Software Maintenance

2.0 out of 5 stars Same thing over and over again.
If you own one Kennedy book, you own them all (other than Marketing to the Affluent).
Published 10 months ago by J. Whyte

5.0 out of 5 stars "You get power by deciding to have power"
That's the closing sentence from Chapter 1, "The Decision and Determination to Succeed." Dan Kennedy is a unique star in the sales, marketing, and self-promotion galaxy. Read more
Published 14 months ago by Mike

5.0 out of 5 stars Don't sell this book short, it can make you millions!
Whether you are a long-time fan of Dan Kennedy, or just discovering his work, you are in for a wild entrepreneurial ride. Read more
Published 14 months ago by Bernie L. Malonson

5.0 out of 5 stars Dan Kennedy tells it straight in this book!
This book serves as a "not to be missed" foundation for anyone that wants to fine tune their business and stop floundering about with no direction. Read more
Published 14 months ago by Larry R. Lane

5.0 out of 5 stars Dan Kennedy is a genious, there is no doubt
But, I am really not sure, that his harsh (sometimes) is acceptable to everyone.
I do not want go deep in what he says, but if you are already in business, then you will... Read more
Published 18 months ago by Rolands Petrevics

5.0 out of 5 stars Off the Hook!
Dan is nuts! His ideas are simple. Need a serious 'kick start?' Dan is your man.
Published 21 months ago by Carl Parker

5.0 out of 5 stars Book Review ~ No B.S. Business Sense
I must admit this book review is one of the hardest I've written. Usually, there are only a handful of golden nuggets I can easily bullet point in a review for one book. Read more
Published on May 23, 2007 by Lisa Manyon

5.0 out of 5 stars Loved it.
No B.S. is an incredible book and one I would highly recommend to any entrepreneur or business owner. Written in plain English, Kennedy's style is easy to grasp and understand. Read more
Published on April 20, 2007 by Stoney G. deGeyter

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